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Ice Cream, B&J's NA Senior Innovation Lead

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Unilever

1mo ago

  • Job
    Full-time
    Senior Level
  • Marketing
    Product
  • South Burlington

Requirements

  • Bachelors’ degree in Marketing, Business or equivalent combination of education and experience. MBA a plus.
  • 6+ years experience as a Brand/Product Innovation Manager in a consumer packaged goods company.
  • Successfully execute plans and projects within a matrix organization structure.
  • Proven ability to create and promote new ideas and concepts.
  • Strong analytical and strategic thinking skills.
  • Proven work experience with a values-led business or demonstrated commitment to social and economic justice agendas.
  • Able to cultivate relationships with key stakeholders representing a broad range of functions and levels. Develops effective give and take relationships with others; recognizes and effectively balances the interests and needs of one’s own group with those of the broader B&J organization.
  • Ability to communicate across different stakeholder groups to influence decision-making.
  • Persuades others and gains support and commitment from peers and others, mobilizes others to act.
  • Computer, esp. Excel, Word, and PowerPoint

Responsibilities

  • The primary role of B&J’s NA Snr Innovation Lead is to drive & deliver B&J’s innovation led growth plan focusing especially on the Americas. You will work closely with the global innovation lead, your innovation team and a cross-functional team to create product strategies, new product concepts for research and start-to-finish innovation across the 6P’s. Additionally, you will manage the portfolio & innovation rollouts for our existing new markets.
  • Contribute to the development of the long and short-term global innovation programme to support the company’s strategic growth goals, deliver sustainable incremental business, elevate brand love by recruiting new fans and drive B&J’s brand values and expand our social impact.
  • Lead innovation projects and the innovation process for the Americas, partnering closely with the EUANZ Innovation Manager to build a successful global model for product concept development of new platforms and formats for existing and emerging sales channels.
  • Support the NA markets with needs for customer and internal sell-in, marketing and media briefing, and post-launch support for all innovation platforms.
  • Strategically influence cross-functional partners and leadership to gain alignment and energy for new product concepts and platforms.
  • Gather relevant information and analyze market data (syndicated data, competitive intelligence, and consumer research) to identify emerging trends, consumer needs and/or behaviors that provide insights leading to product, concept and packaging innovation.
  • Identify critical high pay off strategies or approaches by assessing the needs, opportunities, and risks associated with new product lines. Considers and employs research and feasibility analysis; analyze competitive intelligence and direct marketing executions to extend brand equity and achieve long-term Brand and financial objectives.
  • Manage and build a highly effective team committed to global business goals, fosters collaboration among team members across both geographies and high levels of employee engagement.
  • Direct new product / concept activities in collaboration with R&D, CMI, Operations, Design, Public Relations, Legal and outside consultants by providing product/project objectives, parameters, and ongoing feedback.
  • Act as key connector between Ben & Jerry’s innovation and the NA IC Innovation marketing teams, managing information flow.
  • Lead monthly innovation performance analysis and reporting.
  • Exhibit commitment to the company’s social mission and Marketing's vital role in delivering all three elements of Ben & Jerry's three-part mission statement.
  • Lead B&J’s product portfolio & innovation programme roll out relating to US production across existing export markets working closely with the asst. export manager and marketing ops manager to oversee execution.
  • Work with Global Innovation Lead and EUANZ Innovation Manager to look for opportunities to harmonize sourcing, and recipes globally.
  • Oversee retail (scoop shop) innovation including new flavour devt.
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Unilever

A better business. A better world. A better you.

Manufacturing & Electronics
Industry
10,001+
Employees
1872
Founded Year

Mission & Purpose

Be part of the world’s most successful, purpose-led business. Work with brands that are well-loved around the world, that improve the lives of our consumers and the communities around us. We promote innovation, big and small, to make our business win and grow; and we believe in business as a force for good. Unleash your curiosity, challenge ideas and disrupt processes; use your energy to make this happen. Our brilliant business leaders and colleagues provide mentorship and inspiration, so you can be at your best. Our portfolio ranges from nutritionally balanced foods to indulgent ice creams, affordable soaps, luxurious shampoos and everyday household care products. We produce world-leading brands including Lipton, Knorr, Dove, Axe, Hellmann’s and Omo, alongside trusted local names and innovative-forward thinking brands like Ben & Jerry’s, The Dollar Shave Club and Dermalogica. Every individual here can bring their purpose to life through their work. Join us and you’ll be surrounded by inspiring leaders and supportive peers. Among them, you’ll channel your purpose, bring fresh ideas to the table, and simply be you. As you work to make a real impact on the business and the world, we’ll work to help you become a better you.