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Influencer Marketing Manager - Denmark & Sweden (m/f/d)

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Westwing

5d ago

  • Job
    Full-time
    Junior Level
  • Customer Relations
    Marketing
  • Sweden

AI generated summary

  • You need 2+ years in influencer marketing, knowledge of Sweden/Danish markets, interior design passion, strong creative and organizational skills, and fluency in English plus a Nordic language.
  • You will build and manage influencer relationships, design campaigns for Swedish and Danish audiences, analyze performance, onboard new influencers, and collaborate with marketing and design teams.

Requirements

  • 2+ years of relevant work experience in social media and influencer marketing, with experience in Sweden and/or Denmark
  • deep understanding of the Swedish and Danish influencer landscape, with existing relationships being a strong plus
  • passion for interior design, style, and creating visually stunning content
  • ability to balance creativity with organisational skills and an eye for detail
  • strong prioritisation skills, the ability to work independently, and multitasking capabilities in a fast-paced environment
  • fluency in English and ideally at least one of the Nordic languages (Swedish or Danish required, both preferred)

Responsibilities

  • build and expand the influencer marketing portfolio in Sweden and Denmark, identifying and nurturing relationships with top influencers and brand ambassadors
  • design, set up, and execute innovative influencer marketing campaigns tailored to the preferences of Swedish and Danish audiences
  • stay ahead of industry trends, PR/social media advancements, and best practices in influencer marketing to keep campaigns fresh and relevant
  • monitor and analyse campaign performance in terms of reach, engagement, and community growth, translating insights into actionable strategies
  • research and onboard new influencers and ambassadors who align with the Westwing brand and vision
  • work closely with marketing, design, and product teams to align influencer content with broader brand goals

FAQs

What is the job title for this position?

The job title is Influencer Marketing Manager - Denmark & Sweden (m/f/d).

Where is this position located?

This position can be located in Denmark, Sweden, or Germany.

What are the main responsibilities of the Influencer Marketing Manager?

The main responsibilities include building and expanding the influencer marketing portfolio, designing and executing campaigns, monitoring campaign performance, and researching new influencers.

What qualifications are required for this position?

A minimum of 2+ years of relevant work experience in social media and influencer marketing, deep understanding of the Swedish and Danish influencer landscape, and fluency in English and at least one Nordic language (Swedish or Danish) are required.

Is prior experience with influencers in Sweden and Denmark essential?

Yes, a deep understanding of the Swedish and Danish influencer landscape, along with existing relationships, is a strong plus.

What qualities are sought after in an ideal candidate?

The ideal candidate should have a passion for interior design, strong organisational skills, attention to detail, and the ability to work independently in a fast-paced environment.

How does Westwing describe its work environment?

Westwing offers an inspiring, international, informal, and nonpolitical environment focused on ownership and career growth.

What benefits does Westwing offer to its employees?

Westwing offers a unique culture based on trust, support, and collaboration, along with various additional benefits.

How many professionals are part of the Westwing team?

Westwing's team consists of more than 1700 professionals.

What is Westwing's mission?

Westwing's mission is to excite people to create homes that unlock the full beauty of life, while embracing an inclusive lifestyle and respecting cultural differences.

What does Westwing value in terms of diversity?

Diversity is deeply rooted in Westwing's culture, which emphasizes respect for everyone's uniqueness, cultural differences, and equal opportunity.

Retail & Consumer Goods
Industry
1001-5000
Employees
2011
Founded Year

Mission & Purpose

Westwing is Europe‘s No.1 in Beautiful Living e-Commerce with a team of 1,900 in four offices across Europe. We’re on a mission to excite people to create homes that unlock the full beauty of life. We work together at a fast pace in an inspiring, international and informal environment that enables you to grow your career while working with a brand and products our customers love. We’re made up of passionate people who are creative enough to disrupt the status quo, brave enough to fail and smart enough to win. So come, be part of the “wow, you work at Westwing?” crowd.