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Inside Sales Lead

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dentsu

1mo ago

  • Job
    Full-time
    Senior Level
  • Sales & Business Development
    Marketing
  • United States
    Remote
  • Quick Apply

AI generated summary

  • You should have a bachelor's degree, 5 years in consultative sales, knowledge of marketing tech, strong prospecting skills, a history of quota attainment, and exceptional communication abilities.
  • You will generate leads, engage prospects, qualify opportunities, collaborate with sales and marketing, analyze client needs, maintain a sales pipeline, and build relationships with decision-makers.

Requirements

  • Bachelor’s degree from an accredited college/university.
  • 5 years of consultative sales experience in marketing technology and agency services
  • Experience originating and qualifying extensive, complex sales opportunities
  • Knowledge and understanding of the database marketing and agency marketplace
  • Knowledge and an understanding of the marketing cloud and ad-tech marketplace
  • Ability to propose solid solutions to meet customer requirements
  • Must have solid knowledge of Marketing Technology, Data and Analytics, and Digital Agency
  • Experience in or more of the following verticals: Financial Services, Insurance, Travel, Media, Entertainment, Non-Profit, High Tech or Retail will be an added advantage
  • Strong ability and desire to prospect and nurture relationships of account decision-makers
  • History of success working within an individual and team environment
  • Must have a history of quota attainment
  • Deep general business knowledge and acumen
  • Innovative and creative
  • Viewed as well-connected and networked
  • Exceptional communication and presentation skills
  • Ability to lead through influence over authority
  • Strong collaboration capabilities are critical to this role

Responsibilities

  • Meet sales quota goals of generating new qualified opportunities and prospect engagements
  • Develop and execute high-volume lead generation campaigns specific to Merkle’s services and assigned accounts
  • Originating and responding to new logo opportunities via an established lead management process
  • The ability to qualify opportunities and align prospect needs to Merkle’s capabilities
  • Working with Sales Growth Officers and Enterprise Sales Leaders to drive new logo revenue
  • Drive prospect and client engagements in support of Merkle’s thought leadership and events
  • Ensure accuracy and timeliness of the established Salesforce processes for prospects and opportunities
  • Work closely with Marketing to ensure the availability of suitable collaterals for offerings
  • A solid ability to build relationships, immediately and over time, with economic buyers, decision-makers, operators, and influencers across large, complex enterprise organizations
  • A solid ability to build internal relationships with key stakeholders and business partners
  • Analyzes customer business goals, objectives, needs, processes, and existing capabilities
  • Applies business outcome-based sales principles and demonstrates relevant and transferable company experience in developing, leading, and executing lead-generation campaigns
  • Understand the prospect and client decision-making process and organizational map
  • Establishes trusted relationships with senior executive buyers and other client executives to originate new opportunities to position our capabilities
  • Develops and maintains an accurate, high-quality pipeline that’s aligned with our company’s sales process
  • Travel

FAQs

What is the primary responsibility of the Inside Sales Lead?

The primary responsibility of the Inside Sales Lead is to generate, nurture, qualify, and originate qualified opportunities in the Merkle sales pipeline while working closely with the Growth Officer, Marketing, and Enterprise Sales Leads.

What qualifications are required for this position?

Candidates are required to have a Bachelor’s degree, a minimum of 5 years of consultative sales experience in marketing technology and agency services, and a history of success in originating and qualifying complex sales opportunities.

What is the expected salary range for this role?

The anticipated salary range for this position is $68,000 to $110,400, with eligibility for commission based on the company's plan.

Is travel required for the Inside Sales Lead role?

Yes, travel may be required for this position.

What skills are essential for succeeding in this role?

Essential skills include exceptional communication and presentation abilities, strong collaboration capabilities, a deep understanding of marketing technology, data and analytics, and the ability to build relationships with decision-makers.

What types of industries does experience in the Inside Sales Lead role prefer candidates to have?

Experience in the following verticals is preferred: Financial Services, Insurance, Travel, Media, Entertainment, Non-Profit, High Tech, or Retail.

How does the Inside Sales Lead contribute to lead generation campaigns?

The Inside Sales Lead develops and executes high-volume lead generation campaigns specific to Merkle's services and assigned accounts to drive new qualified opportunities.

What tools or processes are utilized for managing leads?

The Inside Sales Lead uses Salesforce processes to ensure the accuracy and timeliness of managing prospects and opportunities.

Is there a specific career support or accommodation offered by the company?

Yes, Dentsu is committed to providing reasonable accommodation to individuals with disabilities. Applicants can reach out for support via email if they need accommodations related to the application process.

What personal attributes are sought after for the Inside Sales Lead position?

The role seeks a dynamic personality with a competitive spirit, a strong drive to reach decision-makers, and a capacity to build both internal and external relationships effectively.

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dentsu

Marketing & Advertising
Industry
10,001+
Employees

Mission & Purpose

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.

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