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Manager, International Media

  • Job
    Full-time
    Senior Level
  • Media & Journalism
  • Burbank

AI generated summary

  • You need 5+ years of media planning experience in digital, television, outdoor, radio, and International markets. Strong digital background, budget management skills, and motion picture industry knowledge are preferred. Excellent communication, organizational, and negotiation skills are a must. BA in related field preferred.
  • You will oversee international media buys, manage digital campaigns in LATAM, collaborate with regional offices, analyze post-campaign data, and develop media strategies aligned with global priorities.

Requirements

  • Approximately 5+ years of experience in media planning across all key channels including digital, television, outdoor and radio, with specific experience / expertise in International
  • Strong digital media background is
  • preferred
  • International marketing exposure preferred
  • Experience with managing media/advertising costs and developing budgets
  • Experience directly related to the motion picture industry preferred
  • Excellent organizational and analytical skills required
  • Strong oral and written communication skills required
  • Strong negotiation skills required
  • Must be able to analyze and compare assorted types of media advertising
  • Strong knowledge of International media landscape
  • Ability to think strategically and innovate in established and new media
  • Must be able to develop, monitor and manage budgets and expenditures
  • Must be able to analyze the effectiveness of media advertising
  • Must have the ability to communicate effectively and tactfully with persons on all levels including team members, WB management, film partners, and external partners
  • Must be detail oriented
  • Must be able to work under time constraints in a fast-paced environment
  • Must be able to work independently
  • Must be able to solve problem
  • Must be able to juggle multiple projects, stay organized and prioritize deadlines
  • Must be able to work flexible hours, including overtime, when necessary
  • BA in Marketing, Communications, Advertising, Public Relations, or a related field strongly preferred

Responsibilities

  • Oversees the strategic and tactical execution of International media buys, included but not limited to trailer blast support, digital creative testing, and digital global partners
  • Oversees the strategic and tactical execution of digital pan-regional campaigns in LATAM
  • Communicates with the regional and local offices as needed to gain local feedback and inform International and pan-regional media strategies and campaigns
  • Provides budget information support for International and pan-regional spending and negotiations
  • Works with Finance and Marketing to ensure accurate reporting of the media portion of Home Office budgets
  • Works in post-campaign analysis and develops recommendations for ongoing media buys
  • Works with the Global Media team in drafting the International media strategy based on a review of comparable titles, creative materials available,
  • discussions within the team and cross-collaborate with the marketing group
  • , brainstorming sessions, and past campaigns
  • Media plans with the regional offices and/or the local offices ensuring objectives and strategies are aligned with global priorities and/or are for local territory requirements
  • Works with regional and/or local WBD colleagues to discuss and review local media plans, both Linear and Digital activities
  • Supports the automation of purchasing/invoices
  • Performs other related tasks and/or special projects on an ongoing basis

FAQs

What kind of experience is preferred for this role?

Approximately 5+ years of experience in media planning across all key channels including digital, television, outdoor and radio, with specific experience/expertise in International media. Strong digital media background is preferred. International marketing exposure is also preferred.

Entertainment & Media
Industry
10,001+
Employees

Mission & Purpose

Warner Bros. Discovery is a global media and entertainment company, known for producing and distributing a wide range of content, including films, television shows, and digital content. Their ultimate mission is to captivate audiences worldwide by creating compelling and innovative stories that entertain, inform, and inspire. With a strong focus on storytelling and creativity, Warner Bros. Discovery aims to enrich people's lives through entertainment and provide a diverse array of content across various platforms. Their purpose is to connect people through shared experiences and to continue being a leading force in the entertainment industry, shaping the future of entertainment in the UK and beyond.

Culture & Values

  • Act as one team

    Trust each other, succeed together, and grow together. Collaborate across teams and make decisions that are best for WBD overall. Prioritize growth, development, and well-being for our teams. Respect and support each other, and celebrate wins.

  • Create what's next

    Be curious, innovate, and focus on the future. Drive change, embrace disruption, and never stop learning. Use data and technology to transform what we create and how we tell stories and deliver. Experiment, fail fast, acknowledge mistakes and learn from them.

  • Empower Storytelling

    Put creators, consumers and partners at the center, and share extraordinary stories. Tell stories that entertain and inspire our viewers, communities, and each other. Foster creativity by giving the freedom to try new things and produce our best work. Deliver the best experience; anticipate what consumers want and be fan obsessed.

  • Champion Inclusion

    Empower others, have courage, and pursue equity. Amplify the voices of global storytellers to reflect audiences around the world. Intentionally seek out diversity, remove barriers, and create space for all to share ideas and be heard. Actively listen and lead with empathy, integrity, and transparency.

  • Dream it & own it

    Advocate the mission, move with speed, and drive results. Have an owner's mindset; bring a perspective, take decisive rapid action, and manage spend responsibly. Make clear choices, set ambitious goals, and be accountable for results. Speak up and fearlessly challenge the norm.