Logo of Huzzle

Home

Matches

Explore

Manage

Manager, Marketing - Recruitment Marketing & Employer Brand

image

Walmart

24d ago

  • Job
    Full-time
    Junior & Mid Level
  • Customer Relations
    Marketing
  • Bentonville

AI generated summary

  • You must have expertise in recruitment marketing, strong project management skills, a data-driven mindset, and experience in delivering impactful campaigns, preferably in retail or high-volume hiring.
  • You will create and implement innovative recruitment marketing campaigns, collaborate with agencies for content, analyze data for improvements, build vendor relationships, and partner cross-functionally with teams.

Requirements

  • Deep knowledge and previous experience in recruitment marketing, employer branding, talent marketing, or related fields, bonus points for retail or a comparable industry.
  • Experience delivering large scale campaigns for high volume hiring efforts is a plus.
  • Demonstrated experience delivering impactful campaigns & initiatives with tangible results.
  • Ability to problem solve and deliver innovative solutions that contribute to achieving employer branding and hiring goals.
  • Excellent project management and communication skills, with the ability to join the dots and build relationships cross-functionally in a large, complex organization.
  • Data-driven mindset with a strong ability to analyze performance metrics and optimize campaigns and initiatives to produce results.
  • Bachelor’s degree in Business, Communications, or related field and 2 years' experience in marketing or related field OR 4 years' experience in marketing or related field.

Responsibilities

  • Develop and execute targeted, innovative and disruptive recruitment marketing campaigns, focusing on driving employer brand awareness and driving quality applicant conversions for specific talent groups.
  • Partner closely with agencies to create captivating content to be used in campaigns and other candidate facing communications / touch points.
  • Utilize data and insights to continuously improve and adapt your recruitment marketing campaigns to drive increased engagement and candidate conversions.
  • Build strategic relationships with vendors, understanding their products and capabilities and where best to engage and utilize them to achieve your goals.
  • Develop excellent cross-functional partnerships with teams such as HR, Communications and Marketing to develop aligned plans and campaigns.

FAQs

What is the primary responsibility of the Manager, Marketing for Recruitment Marketing & Employer Brand?

The primary responsibility is to execute talent attraction campaigns and initiatives that engage potential talent and enhance Walmart’s employer brand.

What teams will I be collaborating with in this role?

You will collaborate with cross-functional stakeholders in Talent Acquisition, HR, Communications, and Marketing.

What kind of experience is required for this position?

A Bachelor's degree in Business, Communications, or a related field with 2 years of experience in marketing or a related field, or 4 years of experience in marketing or a related field is required.

What qualifications are preferred for the role?

Preferred qualifications include experience in Brand Management, Contract Management, Marketing, managing third-party vendor relationships, and working on cross-functional teams or projects.

What kind of campaigns will I be developing and executing?

You will develop targeted, innovative, and disruptive recruitment marketing campaigns that focus on driving employer brand awareness and quality applicant conversions for specific talent groups.

Is experience in retail marketing considered an advantage?

Yes, experience in recruitment marketing, employer branding, talent marketing, or related fields, particularly in retail or a comparable industry, is considered beneficial.

What is the salary range for this position?

The annual salary range for this position is $80,000.00 to $155,000.00.

Are there any performance-based bonuses included with this position?

Yes, there are additional compensation options including annual or quarterly performance bonuses.

How does Walmart support education for employees?

Walmart offers a paid education benefit program called Live Better U, which covers tuition, books, and fees for various educational programs ranging from high school completion to bachelor's degrees.

What kind of benefits does Walmart offer to its employees?

Walmart offers competitive pay, health benefits (medical, vision, dental), financial benefits (401(k), stock purchase, life insurance), paid time off, disability benefits, and more.

Who do I report to in this role?

You will report to the Director of Recruitment Marketing.

image

Walmart

https://www.walmart.com/

Retail & Consumer Goods
Industry
10,001+
Employees
1962
Founded Year

Mission & Purpose

Sixty years ago, Sam Walton started a single mom-and-pop shop and transformed it into the world’s biggest retailer. Since those founding days, one thing has remained consistent: our commitment to helping our customers save money so they can live better. Today, we’re reinventing the shopping experience and our associates are at the heart of it. When you join our Walmart family of brands (Sam's Club, Bonobos, Moosejaw and many more!), you’ll play a crucial role in shaping the future of retail, improving millions of lives around the world. We are ecstatic to have been named a Great Place to Work® Certified May 2023 – May 2024, Disability: IN 2023 Best Places to Work, and Fast Company 100 Best Workplaces for Innovators 2023. This is that place where your passions meet purpose. Join our family and build a career you’re proud of.