Marketing & Business Development Adviser – Litigation, Arbitration and Employment (LAE)

Hogan Lovells

Aug 10, 2024

Job
Full-time
Mid Level
London
Quick Apply

AI generated summary

You should have 3-4 years in business development, knowledge of litigation/arbitration, relevant qualifications, strong communication skills, project management abilities, and a proactive, team-oriented attitude.
You will manage projects, support business development planning, coordinate events, prepare marketing materials, analyze market data, and collaborate on client targeting and communications.

Requirements

3-4 years previous experience in working in a business development/marketing environment, preferably in a major law firm.
Solid understanding of professional services marketing and business development.
Prior knowledge and experience of litigation and arbitration would be advantageous.
Relevant marketing or sales qualification, such as the CIM or equivalent.
Creates a positive impact with colleagues, peers, partners and clients and is able to demonstrate diplomacy, listening and influencing skills.
Strong written and verbal communication skills with an excellent eye for detail and the ability to write compelling propositions.
Effective project management skills including the ability to plan ahead and prioritise conflicting demands to meet deadlines for the team.
Demonstrates a keen interest in self-development and shows initiative.
Team player who is proactive with a 'can do attitude'.
Demonstrates consistent excellent service delivery to internal clients.
Demonstrates an understanding of the firm's business and marketplace.
Experience of, and comfortable in, a partnership or equivalent professional services environment.
A general understanding of the legal market (in terms of key players and product areas) to aid familiarity with terminology and to add as much value as possible when talking with partners.

Responsibilities

Practice Group special projects (e.g., website review, credentials review, directories support) – management and delivery.
Support the LAE M&BD Senior Manager on business development planning, including client/sector/competitor analysis, evaluation and reporting.
Client events/webinars/conferences/sponsorships – project management and delivery.
Pitches and Credentials – prepare, format and source content as required.
Social media and external comms – prepare, track and report engagement.
Respond to general internal practice enquiries.
Supporting the LAE M&BD Senior Manager, the practice group heads and other partners in the group to develop global business and M&BD plans, and budgets.
Delivering meaningful market analysis as required to support the planning process.
Supporting the execution of M&BD projects, regularly monitoring and reporting on progress.
Liaising with London LAE partners as appropriate for the collation of numerous credentials documents.
Participate in the pitch process, including working with the pitch team, writing proposals, credentials and ensuring best practice methodology is applied.
Writing and producing other bespoke materials for the practice, including client presentations.
Collating and maintaining information on pitches for the firm wide pitch systems (including Foundation and pitch tools); monitor success rates and make recommendations for improvements.
Ensuring that client development principles and best practice are adopted across LAE, working with other M&BD colleagues, particularly on the client development team, as required.
Encouraging full and effective use of the firm’s CRM database (InterAction), particularly on events.
Supporting the practice on client targeting initiatives and analysis.
Supporting the London LAE M&BD Senior Manager on the project management and reporting of global thought leadership campaigns.
Working with the PR team on drafting, reviewing and updating practice area entries in trade publications, directories and legal supplements.
Coordinating and promoting best practice integrated BD strategies across the London LAE M&BD team including e.g., InterAction, events, seminars, newsletters, white papers/thought leadership.
Working with the London Events team to coordinate and oversee client events/seminars.
Writing, editing and producing marketing communications including London LAE brochures, social media comms, newsletter content and web copy.
Liaising and collaborating with other BD teams including Practice Groups, sector groups and PR to cross sell capabilities and credentials including proactively coordinating with PR to raise the profile of individual partners and propositions.
Keeping the firm's systems regularly updated on case/matters information, pitches/proposals, credentials, intranet/web content.
Maintaining and regularly analysing key BD information systems and library of materials centrally including the pitch log, intranet, hoganlovells.com, credentials.
Collating information on matters advised on by the Practice, and communicating these (internally and externally) as required.
Liaising and working closely with London Knowledge Lawyers to leverage know-how and identify appropriate communications and BD opportunities.
Evaluating the analytics of marketing activities and projects undertaken and advising the LAE M&BD Senior Manager of positive feedback and where improvements can be made.
Contributing to the wider business development effort, which will include participating in specific firm wide BD initiatives and projects as required.
Any other tasks that may be reasonably required.
Specific duties or responsibilities may be reviewed from time to time to reflect changes in personnel and management structure, staff location or services.

FAQs

What is the job title for this position?

The job title is Marketing & Business Development Adviser – Litigation, Arbitration and Employment (LAE).

Where is the job location?

The job location is in London.

Who does this position report to?

This position reports to the Senior M&BD Manager - LAE.

What are the working hours for this role?

The working hours are 35 hours per week, from 9:30 am to 5:30 pm, but additional hours may be required.

Is flexible working an option for this position?

Yes, the firm is happy to consider agile and flexible working patterns, allowing for up to 40% of the time working from home.

What responsibilities does this role entail?

This role involves business development planning, project management of client events, preparation of pitches and credentials, social media communications, and supporting client development initiatives.

How many years of experience are required for this role?

The role requires 3-4 years of previous experience in a business development/marketing environment, preferably in a major law firm.

Is knowledge of litigation and arbitration advantageous for this position?

Yes, prior knowledge and experience of litigation and arbitration would be advantageous.

What qualifications are desired for this role?

A relevant marketing or sales qualification, such as the CIM or equivalent, is desired.

What general attributes are essential for this role?

Essential attributes include strong communication skills, effective project management skills, a positive attitude, teamwork, and an understanding of the firm's business and marketplace.

Does the firm support equal opportunities in employment?

Yes, it is the policy of Hogan Lovells to provide equal opportunities for all employees in relation to recruitment, training, and promotion.

Hogan Lovells

Change is happening faster than ever, and to stay ahead, you need to anticipate what’s next.

Law

Industry

1001-5000

Employees

2010

Founded Year

Mission & Purpose

Straight talking. Thinking around corners. Understanding and solving the problem before it becomes a problem. Performing as a team, no matter where we’re sitting. Delivering clear and practical advice that gets your job done. Our 2,600+ lawyers work together with you to solve the toughest legal issues in major industries and commercial centers around the world. Whether you’re expanding into new markets, considering capital from new sources, or dealing with increasingly complex regulation or disputes, we help you stay on top of your risks and opportunities. A fast-changing and inter-connected world requires fresh thinking combined with proven experience. That's what we provide. Progress starts with ideas. And while imagination helps at every level, our legal solutions are aligned with your business strategy. Our experience in cross-border and emerging economies gives us the market perspective to be your global partner. We believe that when knowledge travels, opportunities arise. Our team has a wide range of backgrounds. Diversity of backgrounds and experience delivers a broader perspective. Perspectives which ultimately make for more rounded thinking and better answers for you. Giving back to communities and society is fundamental to good business. And, it’s part of our core. We are advocates of justice, equality, and opportunity.