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Marketing Executive (Product Marketing)

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Argus Media

Sep 17, 2023

Applications are closed

  • Job
    Full-time
    Entry Level
  • Marketing
  • London

Requirements

  • Have campaign execution and content development experience within in a B2B information or data provider, commodities industry experience a plus
  • Possess excellent written skills with proven ability to produce high quality collateral, drawing on internal experts
  • Are naturally curious and are interested to learn about commodity markets and price reporting agencies
  • Understand demand generation principles and executing go-to-market tactics across the marketing mix
  • Experienced in working with marketing automation and CRM software and know how to leverage these tools to accomplish marketing goals and deliver insights.
  • You are self-directed to continuously adapt to achieve required tactical activity.
  • Have high attention to detail and produce quality work in a timely manner.
  • Thrive on building substantive internal and external relationships, working as part of a team and continuously learning.
  • Are excited to solve problems from start to finish: identify causes, recommend solution, and implement.
  • Skills & Experience:
  • Related B2B marketing experience
  • Able to navigate a complex environment involving stakeholders in various business functions and regions
  • Able to balance the desires of the stakeholders with the needs of the Argus business and marketing objectives
  • Commercially driven and ambitious to prove the ROI of marketing campaigns
  • Project management experience
  • A bachelor’s degree in a related field (preferably in marketing)
  • Data driven and keen to draw insight from complex marketing data to feed into marketing strategies
  • Pragmatic and good at building strong relationships across multiple teams, including with sales and content experts
  • Able to navigate a complex matrix environment involving stakeholders in various business functions
  • Strong written communication and analytical skills
  • Others: energetic/positive, good communicator, detail and result oriented, planning and management skills, readily adaptable to changing market and organizational requirements, customer focussed, and goal/results oriented

Responsibilities

  • Write compelling value proposition messaging to support global campaigns and marketing materials across multiple sectors.
  • Develop and nurture a network of internal content contributors to generate a continuous stream of high-quality content such as podcasts, webinars and white papers for distribution across all available channels.
  • Analyse campaign data reports to improve sales lead conversion rates to revenue capture.
  • Collaborate and coordinate with other functional departments within marketing such as Regional, Creative and Automation in order to project one shared marketing voice.
  • Support new products launches and product enhancements in line with sector priorities through multichannel marketing programs.
  • Support all aspects of Argus’ participation at key industry events to highlight thought leadership that elevates our brand in the marketplace and positions our offerings.
  • Willingness to learn the vocabulary of the markets that Argus serves, gaining an understanding of market structure, trends and participants
  • Demonstrate nimble work habits whereby you seize upon fast-breaking market trends or movements to produce timely and topical marketing campaigns.
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Argus Media

Leading independent provider of energy and commodity price benchmarks

Technology
Industry
1001-5000
Employees
1970
Founded Year

Mission & Purpose

Argus is the leading independent provider of market intelligence to the global energy and commodity markets. We offer essential price assessments, news, analytics, consulting services, data science tools and industry conferences to illuminate complex and opaque commodity markets. Headquartered in London with 1,300 staff, Argus is an independent media organisation with 29 offices in the world’s principal commodity trading hubs. Companies, trading firms and governments in 160 countries around the world trust Argus data to make decisions, analyse situations, manage risk, facilitate trading and long-term planning. Argus prices are used as trusted benchmarks around the world for pricing transportation, commodities and energy. Founded in 1970, Argus remains a privately held UK-registered company owned by employee shareholders, global growth equity firm General Atlantic and Hg, the specialist software and technology services investor.

Benefits

  • Collegiate, supportive environment

  • Career development

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