FAQs
What is the job title for this position?
The job title is Strategic Account Marketing Manager.
What qualifications are required for this role?
A Bachelor's Degree or equivalent experience is required, along with 7+ years of account marketing, field marketing, industry marketing, or sales experience.
Is experience in the tech industry necessary?
While tech industry experience is preferred, it is not strictly required.
What are the primary responsibilities of the Strategic Account Marketing Manager?
The primary responsibilities include developing and executing strategic marketing plans, collaborating with cross-functional teams, aligning marketing efforts with sales goals, and measuring the impact and optimization of campaigns.
Where is this position based?
This position is based in Frankfurt as part of a hybrid working model.
What kind of travel is expected in this role?
Travel is required for this position, though the extent and frequency of travel can vary.
What languages are necessary for this position?
Proficiency in German and French is required.
What kind of marketing strategies will I be expected to develop?
You will be expected to develop tailored quarterly and annual marketing plans for assigned strategic accounts, focusing on account-specific challenges and opportunities.
What tools and technologies will I be using in this role?
You will need proficiency with Google Workspace, Salesforce, and marketing technology tools like 6sense, Eloqua, Pathfactory, Sigma, and Tableau.
What are the success measures for this role?
Success will be measured by your ability to foster relationships with Strategic Account teams, execute marketing activities that influence pipeline, and establish yourself as a key account partner within the organization over a 12-month period.