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Marketing Manager - Ten Speed Young Readers (Open to Remote)

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Penguin Random House

11d ago

Applications are closed

  • Job
    Full-time
    Mid & Senior Level
  • Customer Relations
    Marketing
  • New York
    Remote

Requirements

  • Minimum of 4-6 years of experience in children’s book marketing.
  • Deep connections and roots in the children’s book marketing industry.
  • Expertise and hands-on experience in library and academic marketing.
  • Highly organized with exceptional communication skills and ability to handle multiple projects.
  • Self-starter who can develop and execute effective marketing campaigns independently.
  • Proven ability to manage budgets and allocate resources effectively across campaigns.
  • Experience with digital marketing platforms and understanding of social media strategies for young readers and families.
  • Creative problem solver with a strong attention to detail and a results-oriented mindset.

Responsibilities

  • Develop and execute marketing campaigns for 8-10 titles per season across the imprint.
  • Direct academic and library marketing outreach.
  • Manage marketing budgets for assigned titles, ensuring that resources are allocated effectively to maximize campaign impact.
  • Create and distribute marketing assets such as print materials, digital assets and other promotional materials.
  • Oversee and manage the social media accounts for Ten Speed Young Readers, including developing a content calendar, creating posts, and engaging with followers.
  • Seasonal title mailings and imprint brand mailings.
  • Work with design and editorial to create a seasonal catalog that features our title list.
  • Collaborate with internal teams.
  • Analyze market research and campaign performance to optimize marketing strategies and refine targeting for future campaigns.
  • Lead and represent campaigns in meetings with internal stakeholders, authors, agents, and external partners.

FAQs

Do we support remote work?

Yes, this position is open to remote candidates who reside in the United States.

What is the salary for the Marketing Manager position?

The salary for this position is $73,500, with eligibility for annual profit awards or bonuses based on company results.

What kind of experience is required for this role?

A minimum of 4-6 years of experience in children's book marketing is required, with expertise in library and academic marketing preferred.

What are the main responsibilities of the Marketing Manager?

The main responsibilities include developing and executing marketing campaigns, managing marketing budgets, overseeing social media accounts, and collaborating with various internal teams.

What skills are essential for this position?

Essential skills include exceptional communication, organizational abilities, a strong understanding of digital marketing platforms, and creative problem-solving abilities.

Are there benefits included with this position?

Yes, full-time employees are eligible for a comprehensive benefits program, including medical, dental, vision insurance, as well as a 401(k) plan, paid time off, and more.

What kind of marketing campaigns will the Marketing Manager oversee?

The Marketing Manager will oversee marketing campaigns for 8-10 titles per season across both fiction and nonfiction titles.

Will the Marketing Manager work independently or as part of a team?

The Marketing Manager will collaborate closely with various internal teams while also being a self-starter capable of developing and executing campaigns independently.

Is experience with social media strategies necessary for this role?

Yes, experience with digital marketing platforms and an understanding of social media strategies for young readers and families is necessary for this position.

What impact does this role have on the marketing of children's books?

This role is crucial in driving awareness and sales for children's books by developing and executing creative marketing strategies that resonate with children, parents, and educators.

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Penguin Random House

Our mission is to ignite a universal passion for reading by creating books for everyone.

Entertainment & Media
Industry
10,001+
Employees
2013
Founded Year

Mission & Purpose

Penguin Random House is a global publishing company that publishes a wide range of books across various genres and formats, including fiction, non-fiction, and children's literature. Their ultimate goal is to connect readers with compelling stories and ideas, promoting literacy and a love for reading. The company is dedicated to supporting authors, delivering high-quality content, and fostering a culture of creativity and knowledge-sharing worldwide.