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Marketing Systems Developer (Automation and Integrations)

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Klaviyo

Jul 1

Applications are closed

  • Job
    Full-time
    Mid Level
  • Marketing
  • $108K - $162K
  • Boston

Requirements

  • Bachelor's degree in Computer Science, Information Technology, or a related field.
  • 3+ years of experience in marketing automation systems architecture and implementation, with a strong focus on architecture best practices.
  • 3+ years of experience with Salesforce implementation, configuration and development
  • Proven experience in designing and implementing integration solutions using APIs, middleware, and ETL tools.
  • Strong understanding of marketing processes, data management, and analytics.
  • Excellent problem-solving skills and the ability to work collaboratively in a fast-paced environment.
  • Strong communication skills, with the ability to explain complex technical concepts to non-technical stakeholders.
  • Preferred Qualifications:
  • Experience with additional marketing automation tools (e.g., Klaviyo, Marketo).
  • Knowledge of scripting languages (e.g., JavaScript, Python) and SQL for data manipulation and automation.
  • Experience with cloud platforms (e.g., AWS, Azure) and related technologies.

Responsibilities

  • Design, Implement and Optimize:
  • Lead the implementation of marketing automation solutions, ensuring best practices and industry standards are followed.
  • Lead implementation of key marketing capabilities within Salesforce and various third party vendors to enhance Lead Scoring, Marketing Attribution,Lead Routing, Lead Nurturing, and campaign management and automation.
  • Collaborate closely with marketing, sales, product and IT teams to configure and optimize marketing automation workflows.
  • Prioritizes identifying opportunities for improvement and optimization.
  • Ability to work independently while understanding and adhering to an Agile process for development and deployment.
  • Maintain accurate documentation for systems and operational processes.
  • Integration and Data Management:
  • Understand the need for integrations and help configure and integrate marketing tools to support all data processes from top of the funnel including website to marketing automation engine and CRM
  • Design and implement data integration solutions between Salesforce and other marketing and sales platforms.
  • Ensure data integrity and consistency across systems, implementing data governance best practices.
  • Develop and maintain data models and ETL processes to support marketing analytics and reporting.

FAQs

What are the key responsibilities of a Marketing Systems Developer focusing on integrations and automation?

The key responsibilities include designing, implementing, and optimizing marketing automation solutions, configuring and integrating marketing tools, maintaining data integrity and consistency, and collaborating with various teams to enhance lead scoring, routing, nurturing, and campaign management.

What qualifications are required for the role of Marketing Systems Developer (Automation and Integrations)?

The ideal candidate should have a Bachelor's degree in Computer Science or related field, 3+ years of experience in marketing automation systems architecture and implementation, expertise in Salesforce implementation and configuration, proficiency in designing integration solutions using APIs and ETL tools, and strong communication and problem-solving skills.

What are the preferred qualifications for a Marketing Systems Developer focusing on automation and integrations?

Preferred qualifications include experience with additional marketing automation tools like Klaviyo and Marketo, knowledge of scripting languages such as JavaScript and Python, familiarity with SQL for data manipulation and automation, and experience with cloud platforms like AWS and Azure.

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Klaviyo

Klaviyo is a unified customer platform for email, SMS, and more. Own your consumer data and interactions. #Klaviyo

Marketing & Advertising
Industry
1001-5000
Employees
2012
Founded Year

Mission & Purpose

Klaviyo is a marketing automation platform that specializes in email and SMS marketing for e-commerce businesses. Their ultimate mission is to help businesses of all sizes grow by enabling them to create personalised and targeted marketing campaigns, build stronger customer relationships, and drive sales. Klaviyo's purpose is to empower e-commerce brands with the tools and insights they need to thrive in the digital marketplace, providing them with the means to deliver relevant and engaging marketing messages to their customers and drive business success.

Culture & Values

  • Customer first

    We always put our customers first. Klaviyos start with the customer and work backward. We create products that solve legitimate customer problems, always doing what's best for our customers and their customers. We work hard to earn and keep each customer's trust through products and experiences that improve their lives and speed up their paths to success.

  • Always learning

    We are always learning. “We surround ourselves with people that are intensely curious and energized by learning. I know many Klaviyos who have attended Udemy courses, coding academies, conferences, and university classes to better themselves and I know others that have independently launched internal trainings and mentoring programs to help teach others. It helps that we have a free book policy and generous learning stipend but what makes Klaviyo really special is the culture of putting this into action.” - Mike Parker, Sr. Director, Solution Architecture Klaviyos have a constant desire to learn and a powerful drive to “figure things out.” We’re high-slope and have a relentless curiosity that allows us to uncover and solve the world’s hardest problems. As individuals, we’re knowledgeable about many things, not just one. And when we don’t know something, we’re expected to learn and become an expert for others.

  • Equitable world

    We strive to make the world more equitable. “Klaviyos come from all over the world, and have all kinds of backgrounds. We have a number of employee-organized groups called KRGs that celebrate our different backgrounds, identities, and values. Because wherever you're from, you belong here.” - Hansen Liang, Senior Product Manager Klaviyos believe that everyone deserves a fair shot at success. We treat people both inside and outside of Klaviyo with equity, respect, honesty, and kindness. We strive to build a diverse company, and prioritize the inclusion of varied opinions and experiences throughout Klaviyo. We aren't afraid to speak out when we see injustice. We create products and programs that can provide everyone, everywhere with tools for ownership and success.

  • Collaborate radically

    We collaborate radically. Klaviyos are what we create together. We are humble, transparent, and on a lifelong journey to become better humans together. We express strong opinions with kindness and proactively seek feedback. We listen, share, encourage, and trust each other. We’re quick to admit when we’re wrong, and even quicker to help one another win. No task is below us—we’re as willing to ship packages as we are to set strategy. Our strict “no brilliant jerks” policy helps us recruit, hire, and retain exceptional collaborators.

  • Ambitious

    We are ambitious. “Klaviyos dream big and are passionate. We don't back down from challenging problems. We don't fear failing. We strive to succeed and build success for those around us. We don't limit our thinking to "what we've always done." We are builders and we create opportunities.” - Daniel Kezerashvili, Engineer Manager II Klaviyos don't limit themselves to the tools and solutions of today. We dream big and aim to solve the hardest of problems, problems that pull future technology into today. All of us are inventors and entrepreneurs, and together we create the best solutions for customers, even when that means tackling tough obstacles. Experimentation, failure, fast iteration, and big wins are all valued equally in our culture of problem-solving.

  • Remarkable

    We are remarkable. “I am always impressed by the unique skills and talents held by people at Klaviyo and the drive Klaviyos possess to go above and beyond. By bringing their best to work everyday in meaningful and noticeable ways, Klaviyos inspire others to do the same.” - Evan Eisert, Group Product Manager Klaviyos deliver work that is deemed “remarkable” by our peers, our customers, and the market. We start by focusing on quality of work, then learn how to do it faster, frugally, and more efficiently. We are meticulous in each action we take as individuals and as teams. We are rigorous, prepared, and high-performance. We know the “why” behind each problem and goal, and we stay close to the decisions we make to ensure the most remarkable outcome.