FAQs
What is the primary responsibility of the Product Marketing Manager at Amazon Pay?
The primary responsibility is to support the growth and scale of the co-brand credit cards business, guiding a dedicated marketing team to achieve goals related to new issuances and usage of the Amazon Pay Credit card.
What kind of experience is required for this position?
A minimum of 3+ years of professional non-internship marketing experience is required.
Is data analysis important for this role?
Yes, experience using data and metrics to drive improvements is crucial for this position.
What tools should the candidate be familiar with?
The candidate should have experience with Excel or Tableau, including data manipulation, macros, charts, and pivot tables.
Will the Product Marketing Manager work with other teams?
Yes, the role involves partnering with senior leaders, cross-functional marketing teams, and various business partners to drive strategic objectives.
Are there opportunities for managing external partners in this role?
Yes, experience managing external partners to develop marketing programs is preferred.
What is the goal related to Amazon's Prime segment for this position?
The goal is to drive higher prime penetration through special focus on Amazon's Prime segment.
What type of marketing strategies will the Product Marketing Manager be preparing?
The Product Marketing Manager will prepare go-to-market strategies for the acquisition and usage of the Amazon Pay Credit card.
Is customer-centric messaging a focus in this role?
Yes, the role emphasizes putting the customer at the center of all messaging and improving the quality of customer-facing messaging.
Will the role involve launching offline acquisition experiences?
Yes, piloting and launching off-Amazon (offline) acquisition experiences for the Amazon Pay credit card is part of the responsibilities.