FAQs
What are the key skills required for the Sales Manager position?
The key skills required include Negotiation, Sales Analytics, Customer Relationship Management, General Trade Sales, Distribution Management, Team Management, and Primary Sales.
What areas will the Sales Manager be responsible for?
The Sales Manager will be responsible for ensuring the primary and secondary target achievement for the products marketed under RCPL for the assigned territory, focusing primarily on General Trade.
What is expected in terms of team management?
The Sales Manager is expected to build a high-performing team, including roles such as ASMs, TSIs, and CSOs, and manage and guide the team to deliver desired results.
Will the Sales Manager be involved in financial planning?
Yes, the Sales Manager will be involved in strategy formulation and ensuring that all discounts and local-level marketing expenses align with the business plan.
How often will the performance be reviewed?
The Sales Manager will set up effective review systems for ASMs and ASEs to monitor performance against targets and benchmarks.
What is the approach towards market execution?
The Sales Manager will create targets and benchmarks for various activities and regularly review performance against them, managing urban, semi-urban, and rural markets.
Is stakeholder management a part of this role?
Yes, key stakeholder management is a critical aspect of this role, involving collaboration with cross-functional teams and NHQ to achieve desired results.
Will the Sales Manager need to keep management informed about competition?
Yes, the Sales Manager is responsible for keeping senior management apprised of competition activity and geography performance.
What is the expected timeframe for strategic planning in this role?
The Sales Manager is expected to formulate a 5-year strategy for top-line and bottom-line growth for the business.
How does this role contribute to business planning?
The Sales Manager will create business plans aligned with the strategic vision to deliver results year on year.