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Senior Affiliate Manager

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Bark.com

7d ago

  • Job
    Full-time
    Senior (5-8 years)
  • Business, Operations & Strategy
  • London

AI generated summary

  • You must have a proven track record in scaling UK affiliate programs, global marketing experience, strong relationships with agencies, understanding of digital channels, analytical skills, innovative mindset, decisive decision-making, and effective time management.
  • You will define affiliate partnership strategy, manage relationships, acquire new affiliates, optimize experiences, ensure lead quality, innovate programs, educate internal teams, develop processes, and stay current with industry trends.

Requirements

  • Track record of building and scaling an affiliate or lead generation program in the UK market
  • Experience of working within a global performance marketing structure
  • Ability to build and maintain strong and effective relationships with platforms/ agencies
  • Strong understanding of digital channels and how customers interact with these through their purchase journeys
  • Analytical skills: use of data-driven reports to build partner and lead pipelines
  • Understanding of pricing, margins, and discounting impacts
  • Self starting, high achieving, ambitious, and results-oriented
  • Innovative, generating original solutions and lots of ideas
  • Decisive and comfortable making decisions quickly
  • Excellent communication, interpersonal, and leadership skills
  • Ability to prioritise and effectively manage time

Responsibilities

  • Define the long term affiliate and lead generation partnership strategy for the UK/European market, as well as inputting into wider global strategy
  • Build effective growth plans, set goals, KPIs, budgets, and project future performance inline with Bark’s business planning processes
  • Manage platform and agency relationships to maximise program effectiveness and growth across both existing and new suppliers as required
  • Build and execute best-in-class go-to-market plans to acquire new affiliates and partnerships through research, referrals, networking, cold calling, data feeds and emails
  • Optimise affiliates/partner experiences throughout their journeys with Bark to ensure activation, scale activity, and deliver return-on-investment (ROI)
  • Ensure lead quality is maintained at all times and that Bark has the necessary mechanisms in place to detect and act on any fraudulent activity
  • Input into value proposition and product development definition and delivery to ensure that the affiliates/partnership program in the UK and internationally is fit-for-purpose and continually innovating
  • Educate and gain buy-in for plans amongst internal teams to gain the necessary support and resources to move plans forward in an accurate and timely manner
  • Develop scalable affiliate/lead generation processes and ensure team members adhere to them
  • Stay current with trends in affiliate/lead generation marketing and identify new opportunities for Bark to take advantage

Application Process

  • Screening Call with Talent Partner (30 mins)
  • 1st Stage - Hiring Manager Stage (30 mins)
  • 2nd Stage - Technical Task (60 mins)
  • 3rd Stage - Values interview (30 mins)

FAQs

What experience is required for the Senior Affiliate Manager role at Bark?

The ideal candidate should have experience in affiliate marketing and lead generation, as well as a track record of forging and developing relationships with partners.

What sets Bark's affiliate program apart from others?

Bark's affiliate program is unique because it is a two-sided services marketplace, providing significant opportunities for growth and innovation. The Senior Affiliate Manager will need to think outside the box and challenge the status quo to accelerate growth.

What are the main responsibilities of the Senior Affiliate Manager at Bark?

The Senior Affiliate Manager will be responsible for forging and developing relationships with new and existing partners, as well as growing the corresponding business on a national and international basis. They will need to be highly motivated and ready to take on new challenges.

How will success be measured in this role?

Success in this role will be measured by the growth of the affiliate program, the development of new partnerships, and the overall impact on the business's revenue and customer base. The Senior Affiliate Manager will be expected to drive results and make a significant impact on the company's bottom line.

Technology
Industry
51-200
Employees
2014
Founded Year

Mission & Purpose

Here at Bark, we are on a mission to revolutionise and become the market leader, go to online marketplace for professional services. Bark is the UK’s largest & fastest growing services marketplace, helping people find the right professional for their project in over 1,500 unique categories. The business is already in scale up mode, profitable with a proven model but still has the feel and agility of a startup with a small team of just over 140 people and most of its work still to do. We use cutting-edge technology and an extraordinarily talented team of people to solve an age-old problem; how to find the best available professional for any job, every time no matter what the need. We are a dynamic, exciting, forward thinking business – but with the financial security of a PE backed, revenue generating established company – so you get all the benefits of working in a scale-up environment (ownership, agility, responsibility and stimulation) without any of the worry. We placed sixth on the The Sunday Times Tech Track 100 and with a presence in ten countries globally with imminent plans for further expansion you can join us at a genuinely exciting time where a true impact can be made.