FAQs
What are the key responsibilities of a Senior Facebook Media Buyer/Campaign Manager at Kargo?
The key responsibilities include managing customers' performance marketing on social media, serving as the day-to-day owner of the campaigns, and focusing on increasing revenue and conversions for Retail, eComm, and Travel customers through a strategic, data-driven, and analytical approach.
Is there a focus on social media engagement, community building, or sharing in this role?
No, this role is specifically focused on increasing revenue and conversions for customers through targeted performance marketing strategies on social media platforms like Facebook.
What kind of experience or qualifications are required for this role?
The ideal candidate should have experience in managing social media campaigns, specifically on Facebook, and a strong understanding of performance marketing strategies. Analytical skills and the ability to speak to campaign performance effectively are also important qualifications for this role.
How does the Senior Associate, Paid Social work with the rest of the Customer Success team?
The Senior Associate, Paid Social works closely with the rest of the Customer Success team to manage customers' performance marketing on social media platforms. They collaborate on strategy, campaign implementation, and performance analysis to ensure that customers are meeting their revenue and conversion goals.