Senior Copywriter - London

VML

Jun 20

Applications are closed

Job
Full-time
Senior & Expert Level
Marketing
London

Requirements

Who you are:
You're the type who looks for opportunities to bring tone-of-voice to even the smallest bits of copy in a consumer journey that most people would overlook. While you're great at working as part of a team, you have a freestanding brain and you're not afraid to exercise thought leadership when taking briefs and presenting work.
Relevant Experience:
Proven experience working in a copywriter role for 8+ years.
Writing acumen that spans everything from a witty one liner on hard working OOH, to heavier lifting, longer copy in CRM and Web.
Experience adapting brand Tone of Voice across channel without missing a beat.
Some experience nurturing copywriting talent or knowledge of shaping a copy team.
Skills:
Don't see a website as a series of boxes to put words in, so much as a story where the reader gets to pick the ending.
Love investing time into crafting headlines.
Understand the importance of 'plain English' in places people are looking for straightforward information.
Understand how to convey the character of a brand platform into multiple formats, headlines, communications, CRM, owned channels and even navigation copy.
Have a natural disdain for anesthetic, meaningless copy that doesn't understand its reader.
Mindset:
Curious, optimistic, empathetic, and collaborative.
Embrace new opportunities.
Nonlinear thinker.
Be open to change.
Ability to work well using own initiative.
Excellent multi-tasker.
Outstanding interpersonal and communication skills.
Team player.
A practitioner, maybe someone who wants to become a leader
Ability to keep calm under pressure.
Need to have:
Outstanding verbal and written communication skills.
Previous agency experience.
Digital, app and media experience.
Design Thinking expertise.

Responsibilities

Experience working with design and art channels to deliver flawless end-to-end customer journeys.
Ability to create online experiences for mid and large sized organisations.
Confidence working in isolation, in partnership or with the wider team and client at any given moment throughout the process.
Excellent writing skills and a portfolio which demonstrates strong problem-solving ability in various phases of creative copywriting.
Ability to work gracefully and have a bias for action in a fast-paced, sometimes ambiguous environment.
Ability to correctly weight workloads during sprint planning sessions to ensure you scope your time and delivery accurately.
Worked within collaborative, cross-functional, fast-paced teams to deliver multiple, successful projects.
Positive and open attitude.
Great organisational skills, able to juggle and prioritise.
Support, drive and inspire the team around you towards success.
Provide copy oversight across team delivery.
Help younger crafters to improve and develop.

FAQs

What is the background and expertise required for the Senior Copywriter role at VML?

The Senior Copywriter role at VML requires a strong background in creativity and technology, with a focus on innovation and growth. Candidates should have experience in communications, consultancy, CRM, CX, and technology, and be able to contribute to a culture that values connection, belonging, and the power of differences.

What sets VML apart as a global growth partner?

VML is unique as a global growth partner due to our heritage of combining creativity and technology, as well as our diverse perspectives and ability to ignite inspiration. With over 30,000 employees in 150+ offices in 64 markets, we offer end-to-end solutions that result in revolutionary work.

What is the company culture like at VML?

The company culture at VML values connection, belonging, and the power of differences. We believe in fostering a diverse and inclusive environment where employees can thrive and contribute to innovative solutions for our clients.

What is the scope of work for the Senior Copywriter role at VML?

The Senior Copywriter at VML will be responsible for creating content that spans the entire customer journey, including communications, commerce, consultancy, and technology. They will collaborate with cross-functional teams to deliver end-to-end solutions that result in groundbreaking work.

How does the merger of VMLY&R and Wunderman Thompson impact the Senior Copywriter role at VML?

The merger of VMLY&R and Wunderman Thompson has positioned VML as a growth partner that is part creative agency, part consultancy, and part technology powerhouse. This provides the Senior Copywriter at VML with access to a wider range of expertise and resources to deliver innovative solutions for our clients.

VML

We create connected brands to drive growth.

Marketing & Advertising

Industry

10,001+

Employees

Mission & Purpose

VML is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R — two of the world's most powerful and accomplished creative agencies with complementary capabilities and geographic strengths. We have an industry-unique opportunity to provide our client partners with a fully integrated offering across brand experience, customer experience and commerce practices — powered by deep data and technology experience.