FAQs
What is the primary mission of the Senior Digital Engagement Manager role?
The primary mission is to strategically develop and build a best-in-class digital team that drives digital transformation while contributing to brand-building for Campari Germany.
What are the key responsibilities associated with this position?
Key responsibilities include developing the digital marketing team, deploying best practice digital communication, rolling out CRM, maintaining digital hubs, collaborating with agencies and partners, identifying digital trends, and supporting the growth of a Camparista.
What qualifications are required for this role?
Required qualifications include an apprenticeship, a degree in Business Administration or related field, at least 5 years of experience in a similar role (preferably with management experience), proven experience in digital strategies (ideally from an FMCG company), and excellent communication skills in English and German.
Is previous experience in the FMCG industry preferred?
Yes, previous experience in the FMCG industry is preferred, especially concerning digital strategies.
What skills are important for this position?
Important skills include the ability to collaborate effectively with cross-functional teams, strong communication and presentation skills, and a keen interest in social media and brand-building in digital environments.
What benefits does Campari Germany offer its employees?
Campari Germany offers a pension plan, flexible working hours, 30 holidays, meal vouchers, employee offers, team events, a Deutschland Card, job bike, gym access, and many more benefits.
Will the Senior Digital Engagement Manager work with agencies?
Yes, the role involves leading and cooperating with agencies and both local and global internal partners to build an external network.
How many people will the Senior Digital Engagement Manager oversee?
The Senior Digital Engagement Manager will directly manage one Camparista and support their future development within Campari.
What type of communication will the role involve?
The role will involve developing and deploying digital communication across major touchpoints such as social media, influencer engagement, and CRM, in line with brand strategy.