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Senior Director, Product Marketing

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Starburst

1mo ago

  • Job
    Full-time
    Expert Level
  • Marketing
    Product
  • United States
    Remote
  • Quick Apply

AI generated summary

  • You need 15+ years in B2B software marketing, 5+ in product marketing, data/AI expertise, competitive intelligence experience, and a background in start-ups and data management.
  • You will drive product messaging, lead a marketing team, collaborate with product and GTM leaders, manage external relations, and refine the Ideal Customer Profile to enhance campaigns.

Requirements

  • 15+ years of experience in B2B software marketing with 5+ years of experience leading product marketing, Data and AI experience a plus.
  • Proven ability to up-level messaging to focus on business value, alongside features/functions.
  • Experience running multi-product marketing.
  • Experience running competitive intelligence programs.
  • Experience positioning a company to analyst and influencer audiences.
  • Experience working for start-ups and scale-ups.
  • Experience in the data management space.

Responsibilities

  • Own product messaging and positioning, partnering with the CMO to ensure alignment with company positioning. Bring a strong focus to connecting customer pain by persona with how we help, told through a customer-story-backed narrative.
  • Partner closely with product and GTM leadership to ensure alignment across functions relative to product marketing’s focus areas.
  • Build and lead a team of talented product marketers, and ensure their workstreams connect to the company strategy.
  • Manage the hiring, development, and retention of a high-performing product marketing team.
  • Evangelize Starburst - owning Analyst & Influencer relations, and supporting Public Relations.
  • Act as a leading contributor to content and customer marketing strategy as vehicles to support the corporate and product strategy. Ensure your team contributes the necessary written content.
  • Partner closely with Demand Generation to ensure the team is enabled with the right persona and messaging content to deliver targeted campaigns.
  • Act as the quarterback to the marketing team - bringing strong focus to the personas we serve, in the industries and use cases that are our best fit.
  • Own the ongoing refinement of our Ideal Customer Profile.

FAQs

What is the role of Senior Director, Product Marketing at Starburst?

The Senior Director, Product Marketing will lead product marketing, solutions marketing, and industry marketing functions, focusing on setting these functions up to scale, leading analyst relations, and contributing to product and company strategy.

How many years of experience are required for this position?

The position requires 15+ years of experience in B2B software marketing, with at least 5 years in a leadership role focused on product marketing.

Is specific industry experience required for this job?

Experience in data management and familiarity with Data and AI are considered a plus for this role.

What is the salary range for this position?

The salary range for the role is between $250,000 and $275,000 USD, which may include variable compensation such as commission or bonuses.

What is the company culture like at Starburst?

Starburst promotes a supportive and inclusive culture, aiming to drive engagement and belonging among its global workforce, which is considered a critical part of its success.

Will the Senior Director be involved in hiring?

Yes, the Senior Director will manage the hiring, development, and retention of a high-performing product marketing team.

Where is this position based?

This role can be based anywhere in the U.S.

What type of benefits does Starburst offer?

Starburst offers a comprehensive benefits package that includes competitive pay, attractive stock grants, flexible paid time off, and more.

Is there an emphasis on diversity and inclusion at Starburst?

Yes, Starburst is committed to fostering an intentional, inclusive, and diverse culture that values a variety of perspectives and experiences.

What responsibilities will the Senior Director have regarding content marketing?

The Senior Director will act as a leading contributor to content and customer marketing strategy, ensuring the team produces the necessary written content to support corporate and product strategies.

Analytics Anywhere

Technology
Industry
201-500
Employees
2017
Founded Year

Mission & Purpose

For data-driven companies, Starburst offers a full-featured data lake analytics platform, built on open source Trino. Our platform includes the capabilities needed to discover, organize, and consume data without the need for time-consuming and costly migrations. We believe the lake should be the center of gravity, but support accessing data outside the lake when needed. With Starburst, teams can access more complete data, lower the cost of infrastructure, use the tools best suited to their specific needs, and avoid vendor lock-in. Trusted by companies like Comcast, Grubhub, and Priceline, Starburst helps companies make better decisions faster on all their data. Join us! -- Our company was founded in an unusual way; with customers and revenue from the beginning! Our growth is already ahead of some of the most successful software start-ups, and we don’t plan on slowing down. We believe our opportunity is huge. Every large company in the world suffers from a data silo problem. Traditional data warehouse products approach the problem with old solutions that breed inefficiency and ultimately can’t help business analysts run fast analytics on all their data. This prevents the business from making better decisions to improve their company’s performance. Starburst provides a modern solution that addresses these data silo & speed of access problems. Starburst helps enterprises harness the value of Trino, the fastest distributed query engine available today, by adding the tools and 24x7 support that meet the needs for big data access at scale. Ultimately, Starburst helps organizations run analytics anywhere to make better business decisions.

Culture & Values

  • Character

    Humility, Grit and Authenticity As a team, humility, grit, and authenticity are at the core of who we are. As individuals, we care more about what’s best for our company and customers over being right. We also recognize that startups have ups and downs and when we inevitably face hard times, our perseverance helps us stay the course and work harder. Through it all, we are authentic in everything we do and always operate with honesty.

  • Competence

    Inclusive Metocricy As individuals, we are constantly striving to master our craft and give our best as we get things done. While individual contributions are recognized and rewarded, we also work to build an inclusive meritocracy across the entire organization where accountability is key. High performance at Starburst is both an individual and team sport.

  • Ownership

    Doing WHATEVER IT TAKES Everyone is an owner at Starburst and has the autonomy to make a significant impact on where we are today and where we are going. Regardless of the role you perform here, we want drivers. If you see something that can be improved, don’t wait for someone else to improve it. Every employee has equity and this is truly your company – and ours.

Benefits

  • Comprehensive Health Insurance Coverage

  • Life Insurance, Disability, and Income Protection

  • Flexible Paid Time Off

  • Paid Parental Leaves

  • Remote Work Opportunities

  • Equity Ownership

  • Competitive Compensation