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Senior Director, SharkNinja Social Content Studio

  • Job
    Full-time
    Expert Level
  • Marketing
    Creative Arts & Fashion
  • Los Angeles

AI generated summary

  • You need a Bachelor’s in a relevant field, 10+ years in content creation, leadership experience, strong project management, analytical skills, social media expertise, and proficiency in industry tools.
  • You will lead content production, optimize workflows, mentor a creative team, manage budgets, and collaborate cross-functionally to enhance social content and video strategy.

Requirements

  • Bachelor’s degree in Marketing, Film Production, Digital Media, or a related field. Master’s degree preferred.
  • 10+ years of experience in social content creation, video production, or digital media, with at least 5 years in a senior leadership role.
  • Proven track record of operationalizing and scaling content studios, with a focus on social content and video production.
  • Strong leadership skills with experience managing large, multidisciplinary teams.
  • Deep understanding of social media platforms, digital content trends, and video production techniques.
  • Excellent project management skills, with the ability to manage multiple projects simultaneously in a fast-paced environment.
  • Strong analytical skills with the ability to use data to drive decisions and improve performance.
  • Exceptional communication and collaboration skills, with experience working cross-functionally to achieve business goals.
  • Proficiency in industry-standard software and tools for content creation and project management.

Responsibilities

  • Develop and implement a strategic vision for the SharkNinja Studio, focusing on the creation of an efficient, scalable, and high-performing content production operation.
  • Establish and optimize studio workflows, processes, and tools to ensure smooth, cost-effective, and timely production of social content and video assets.
  • Build and manage relationships with external partners, vendors, and freelancers to enhance the studio’s capabilities and output.
  • Partner closely cross office and cross function to ensure that content briefs are closely defined and executed to correct specs and needs.
  • Co-lead the creative production direction for all social content and video production initiatives, ensuring alignment with SharkNinja’s brand identity and marketing objectives.
  • Collaborate with cross-functional teams including marketing, product, and digital teams to develop and execute content strategies that drive engagement and brand loyalty.
  • Foster a culture of creativity, innovation, and excellence within the studio, inspiring the team to push creative boundaries and deliver outstanding work.
  • Lead and manage a large, multidisciplinary team of content creators, videographers, editors, and other production staff, ensuring effective collaboration and high performance.
  • Mentor and develop team members, providing guidance and support to help them grow their skills and advance their careers.
  • Oversee recruitment and onboarding processes to build a talented and diverse team that meets the studio’s evolving needs.
  • Oversee the end-to-end production process for social content and video projects, from concept development to final delivery.
  • Ensure all projects are delivered on time, within budget, and to the highest quality standards, meeting or exceeding business goals.
  • Implement project management best practices, including timeline management, resource allocation, and risk mitigation.
  • Utilize data-driven insights to refine content strategies, optimize production processes, and improve overall studio performance.
  • Partner with the social, media, and creative teams to analyze the performance of social content and video assets, using key metrics to inform future creative and operational decisions.
  • Report on studio performance to senior leadership, providing actionable recommendations to drive continuous improvement.
  • Work closely with marketing, product, ci and creative teams to ensure content aligns with broader business goals and marketing campaigns.
  • Collaborate with the digital and social media & strategy teams to develop content that is optimized for various platforms, driving maximum engagement and reach.
  • Partner with other internal stakeholders to integrate content production into broader marketing and communication strategies.
  • Manage the studio’s budget, ensuring efficient use of resources to maximize output and ROI.
  • Oversee the procurement and maintenance of production equipment, software, and other studio resources.
  • Evaluate and implement new technologies and tools to enhance production capabilities and studio efficiency.

FAQs

What is the primary purpose of the Senior Director, SharkNinja Social Content Studio position?

The primary purpose is to oversee the development, execution, and operational management of the content studio, creating high-impact social content that amplifies SharkNinja's brand presence across various digital platforms.

What are the key responsibilities of this role?

Key responsibilities include operationalizing the content studio, leading creative strategy, managing a multidisciplinary team, overseeing project management and execution, utilizing performance analytics, and managing the studio's budget and resources.

What qualifications are required for this position?

Candidates should have a Bachelor’s degree in Marketing, Film Production, Digital Media, or a related field (Master’s preferred), at least 10 years of experience in social content creation or video production, and a proven track record in senior leadership roles.

How large is the team that the Senior Director will manage?

The Senior Director will lead and manage a large, multidisciplinary team of content creators, videographers, editors, and other production staff.

What is the salary range for this position?

The salary range for the Senior Director, SharkNinja Social Content Studio is $184,050.00 - $224,950.00, depending on experience.

Is experience with social media platforms important for this role?

Yes, a deep understanding of social media platforms, digital content trends, and video production techniques is crucial for this role.

What is the company’s approach to diversity, equity, and inclusion?

SharkNinja values diversity, equity, and inclusion as vital components of global success, supporting associates in bringing their authentic selves to work and creating equitable opportunities for career acceleration.

What type of work environment does SharkNinja promote?

SharkNinja promotes a culture of creativity, innovation, and excellence, where leadership inspires teams to push creative boundaries and deliver outstanding work.

Are there opportunities for career advancement within the company?

Yes, SharkNinja supports associates in advancing their careers through mentorship and professional development programs.

How does the company ensure that projects meet quality standards?

The Senior Director is responsible for overseeing the end-to-end production process, ensuring projects are delivered on time, within budget, and to the highest quality standards.

Are there any required skills for project management in this role?

Yes, strong project management skills are essential, including the ability to manage multiple projects simultaneously, timeline management, and resource allocation.

What software and tools should candidates be proficient in?

Candidates should be proficient in industry-standard software and tools for content creation and project management.

Positively impacting people's lives every day in every home around the world.

Manufacturing & Electronics
Industry
1001-5000
Employees

Mission & Purpose

SharkNinja is a global product design and technology company that creates 5-star rated lifestyle solutions through innovative products for consumers around the world. The company seeks to leverage its global, agile and cross-functional engineering know-how, product development and manufacturing expertise along with solutions-driven marketing to increase the efficiency, convenience and enjoyment of consumers’ daily tasks and improve everyday lives. SharkNinja has built two billion-dollar brands, Shark and Ninja, and has a proven track record of establishing leadership positions by disrupting numerous household product categories, including Cleaning, Cooking, Food Preparation and Other, which includes Home Environment and Beauty.