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Senior Marketing Specialist

  • Job
    Full-time
    Senior & Expert Level
  • Marketing
  • $76.1K - $95.2K
  • Seattle

AI generated summary

  • You must have 7+ years of marketing experience at a professional services firm. A degree in Marketing or Communications, AEC industry experience, and proficiency in InDesign, Word, Excel, and PowerPoint are required. Enjoy innovation and possess strong project management skills.
  • You will lead proposal development, drive pursuit strategies, create marketing materials, conduct research, manage local marketing activities, develop firm knowledge, provide oversight, and contribute to marketing initiatives.

Requirements

  • Qualified candidates must have an Associate’s degree in Marketing, Communications, or a related field. Bachelor’s degree in a related field preferred.
  • A minimum of seven years of related work experience required.
  • Related experience working in a marketing or communications role for a professional services firm required.
  • Related experience working in the Architecture, Engineering, and/or Construction industry preferred.
  • Must be proactive, self-driven, organized, detail-oriented and have an enthusiasm for innovation.
  • Strong time and project management skills are essential, along with the ability to work in a deadline-driven environment.
  • Solid skills in strategic thinking, writing and design—with the potential and/or interest to further develop/excel in at least one of these areas.
  • Strong proficiency with InDesign, Word, Excel and PowerPoint.
  • Familiarity with Deltek CRM Vision and Salesforce is a plus.

Responsibilities

  • PROPOSAL MARKETING:
  • Lead the development of proposal materials including coordination and production of deliverables across all stages of the process.
  • Drive large, strategic, and complex pursuit process from proposal coordination through interview. May lead visual theme and strategic messaging. Able to develop creative ideas for proposals and interview content.
  • Collaborate with Marketing teammates, other BMBD team members and Client Leaders to develop pursuit strategies—starting with client engagement, leading to proposal then interview—to secure the win.
  • Create and update resumes, portfolio pages, presentations and related marketing materials using our design templates as inspiration and working within our brand standards.
  • Participate in the development of collateral that supports our markets, offices, and services.
  • Provide marketing research for overall market/office strategy, as well as for individual clients and pursuits.
  • BRAND MARKETING:
  • Lead local/regional marketing activities, such as sponsorships, award submissions, events and photography, that align with our PR/Communications objectives and increase our brand visibility.
  • FIRM KNOWLEDGE & SUBJECT MATTER EXPERTISE:
  • Develop strong, in-depth knowledge of the firm’s portfolio, personnel and offerings.
  • Develop subject matter expertise (across markets, typologies, services, technology or other) that adds value to our marketing initiatives and pursuit activities.
  • MANAGEMENT & OPERATIONS:
  • Work with Regional Marketing Team Leader to support training and ongoing development of Marketing Specialists.
  • Provide peer review and oversight for accuracy and quality of content.
  • Self-review all work for accuracy and quality of content.
  • Maintain and update Salesforce for clients and pursuits.
  • Properly and accurately maintain a proposal filing system.
  • Internalizes marketing best practices.
  • OTHER:
  • May participate in external marketing activities.
  • May perform other duties as required.

FAQs

What are the key qualifications required for the Senior Marketing Specialist position at CannonDesign?

Qualified candidates must have an Associate’s degree in Marketing, Communications, or a related field. A minimum of seven years of related work experience is required, along with experience working in a marketing or communications role for a professional services firm. Strong time and project management skills, proficiency with Adobe InDesign and other layout software, and familiarity with Deltek CRM Vision and Salesforce are also necessary qualifications for this role.

What is the salary range for the Senior Marketing Specialist position at CannonDesign?

The salary range for this position is $76,120 to $95,150 annually. Actual compensation may vary based on geographic location, work experience, education, and skill level. Employees may also be eligible for discretionary bonuses.

What are the main responsibilities of a Senior Marketing Specialist at CannonDesign?

The main responsibilities of a Senior Marketing Specialist include leading the development of proposal materials, collaborating with team members to develop pursuit strategies, providing marketing research for market/office strategy, leading local marketing activities, developing firm knowledge, supporting training and development of Marketing Specialists, and maintaining Salesforce for clients and pursuits.

How can candidates apply for the Senior Marketing Specialist position at CannonDesign?

Candidates can only apply to CannonDesign positions on the company Careers site. They are required to provide their resume and portfolio when applying for the position. Candidates should be cautious of fraudulent postings on other platforms and report any issues to CannonDesign.

What is the company culture like at CannonDesign?

CannonDesign is committed to client adoration, equity, diversity, and inclusion efforts, communication, and transparency. The company advocates for a supportive work environment and offers benefits such as medical, dental, and vision coverage, flexible work options, paid time off, and employee perk programs.

We design solutions that help people continuously flourish. Living-Centered Design is how we do it.

Fashion & Arts
Industry
1001-5000
Employees
1945
Founded Year

Mission & Purpose

As an integrated design firm, we do a lot of things. But at our core, we help people continuously flourish. We leverage the heart, passion and intelligence of our more than 1,000 creative thinkers to develop solutions for some of the greatest challenges facing our clients and society. Whether designing for equity in education, accessible healthcare, inclusive communities, new scientific discoveries or the “next big idea” in business, we partner with organizations to help them improve human life. We do this through a design approach we created called Living-Centered Design. Our approach realizes that to create a world where people continuously flourish, we must address the complex interdependencies that exist between people, businesses, communities, society and the environment.