Logo of Huzzle

Senior Product Manager

  • Job
    Full-time
    Mid, Senior & Expert Level
  • Marketing
    Product
  • Mumbai

AI generated summary

  • You should have 4-10 years of experience, preferably in medical device marketing, robotics, and orthopedics. Proficient in Hindi and English, with expertise in HCP KOLs and stakeholder engagement.
  • You will strategize and execute marketing plans, drive brand growth, launch products, engage KOLs, support sales, manage portfolios, and collaborate with teams to ensure product availability.

Requirements

  • You will have a total experience of 4-10 years
  • Experience in medical device marketing is preferred
  • Experience in robotics or capital sales and marketing is preferred
  • Orthopedic healthcare industry knowledge and experience is preferred
  • You will be experienced in handling HCP KOLs
  • You will be experienced in driving Non Clinical Stakeholder engagement, Patient Awareness initiatives and conducting Advisory Boards
  • Should be proficient in Hindi and English

Responsibilities

  • Responsible for Strategizing Marketing Plans within timeline in a manner consistent with the CREDO, company policy and goals, and in line with overall business direction.
  • Formulate and drive long & short-term strategy for the orthopedic trauma brand to achieve business plan and growth aspirations.
  • Work closely with product portfolio team to develop overall strategy and long-range plan.
  • Successfully plan and launch Brand (implant and instrument) extensions aligned to Long term strategy.
  • Enable sales team through creative/relevant consumer and orthopedic surgeon marketing campaigns.
  • Conceptualize and implement surgeon campaigns to drive awareness and usage continuum in market.
  • Identify and create a network of KOLs and engage with them to build strategic relationships to drive trauma brand objectives.
  • Drive and achieve Net Sales and Profit (Marketing Contribution) objectives for the given brands.
  • Implement portfolio management strategy with resource allocation, pricing, product mix, product rationalization, promotion, forecasting, channel strategies, etc.
  • Partner with global supply chain to ensure availability of all products at all times.
  • Partner with regional and global teams for launch, support and impactful planning.

FAQs

What is the primary responsibility of the Senior Product Manager for VELYS Robotics Systems?

The primary responsibility is to strategize and drive marketing plans for the orthopedic trauma brand in alignment with the company's business direction and goals.

What qualifications are required for this position?

The position requires a total experience of 4-10 years, preferably in medical device marketing, with a preference for experience in robotics, capital sales, and orthopedic healthcare industry knowledge.

Is experience with healthcare professionals (HCP) necessary for this role?

Yes, experience in handling HCP Key Opinion Leaders (KOLs) and driving engagement with non-clinical stakeholders is necessary.

What languages should candidates be proficient in?

Candidates should be proficient in both Hindi and English.

What type of campaigns will the Senior Product Manager be involved in?

The Senior Product Manager will conceptualize and implement marketing campaigns targeted at orthopedic surgeons to drive awareness and usage of the products.

Where is this position located?

This position is located in Mumbai.

Are there opportunities for professional growth within the company?

Yes, Johnson & Johnson offers an environment that empowers professionals to drive their own career growth and development.

Does Johnson & Johnson offer equal employment opportunities?

Yes, Johnson & Johnson is an equal opportunity employer and values diversity in the workplace, not discriminating based on race, religion, gender, or other factors.

Will the Senior Product Manager have any involvement with key opinion leaders (KOLs)?

Yes, the role involves identifying and creating a network of KOLs to engage with and build strategic relationships to drive brand objectives.

What are the key performance objectives for this role?

Key performance objectives include driving net sales and profit objectives for the assigned brands and implementing portfolio management strategies.

Hospitals and Health Care

Science & Healthcare
Industry
10,001+
Employees

Mission & Purpose

Profound Change Requires Boldness. Johnson & Johnson is the largest and most diversified healthcare products company in the world. We’re producing life-changing breakthroughs every day, and have been for the last 130 years. The combination of new technologies and your expertise enables amazing things to happen. Those working in medical devices are 3-D printing artificial joints personalized for each patient, while researchers in pharmaceuticals use AI to discover lifesaving drugs. Imagine what the rest of our team of 134,000 people at 260 companies in more than 60 countries across the world is accomplishing. We redefine what it means to be a big company in today’s world.