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Senior Product Marketing Manager

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Dojo

1mo ago

  • Job
    Full-time
    Senior & Expert Level
  • Marketing
  • London

AI generated summary

  • You should have B2B tech product marketing experience, skills in large-scale launches, strong commercial acumen, excellent collaboration, and a proactive approach to tasks in fast-paced environments.
  • You will analyze market dynamics, create product value propositions, lead go-to-market strategies, collaborate on launch materials, and track product performance with analytics teams.

Requirements

  • Experience in B2B product marketing for a tech-led product
  • Experience managing large scale product launches and go-to-market campaigns across marketing and sales channels
  • You’ve worked in and thrive in fast growth companies
  • You love to be at the intersection of strategy and execution, knowing your vision is only as good as the results you deliver
  • Clear commercial acumen; you understand the trade-offs between optimising revenue, reducing operational costs, and you’re able to play with multiple levers (price, promotion, positioning, placement) to achieve your goals
  • A willingness to roll up your sleeves and get things done at pace, leveraging strong prioritisation and organisational skills
  • Strong collaboration and communication skills, articulating complex ideas in effective and understandable ways
  • A bias for action where no task is too big or too small

Responsibilities

  • Know our customer segments, market dynamics, and competitive landscape in great detail
  • Help your product team prioritise initiatives by bringing a market, competitive, and customer perspective to these discussions
  • Create product value propositions that address the pain points and needs of our customers
  • Own the go-to-market process for your product and create the vision and strategy for each product and features your tribe creates
  • Partner with the Marketing and Commercial teams to create your go-to-market plan and the resulting product launch materials and sales collateral
  • Work with BI/Product Analytics teams to implement a measurement and tracking framework to manage performance/adoption of your tribe’s launches
  • Work with the Director of Product Marketing to articulate Dojo’s overall product value proposition for key customer and buyer segments

FAQs

What is the primary focus of the Senior Product Marketing Manager role at Dojo?

The primary focus of the Senior Product Marketing Manager role is to sit at the intersection of the customers, product, and the commercial organization, embedding market knowledge and customer segmentation within product teams to build what customers need and successfully bring those products to market.

What qualifications are required for the position?

Candidates should have experience in B2B product marketing for a tech-led product, experience managing large-scale product launches and go-to-market campaigns, and a strong commercial acumen. A proven track record in fast-growth companies is also desirable.

How often is in-office work required for this position?

The position requires an office-first culture, meaning employees are expected to work from the office 4+ days per week.

What characteristics does Dojo seek in potential candidates?

Dojo looks for candidates who are curious, relentless, and customer-obsessed, demonstrating a desire to learn, a strong work ethic, and a commitment to putting customers first.

Are there opportunities for professional growth and development at Dojo?

Yes, Dojo is committed to fostering employee growth and innovation, reflecting their values in creating relevant and innovative products through a diverse and inclusive team.

How does Dojo support diversity, equity, and inclusion?

Dojo values diversity, equity, and inclusion by striving to build teams that reflect the diversity of the businesses they serve, thereby enhancing employee experiences and customer innovations.

What is the role of collaboration in this position?

Collaboration is vital in this role, as it fosters communication and sparks innovation, particularly during "together days" when team members work in-person to drive results.

What kind of products will the Senior Product Marketing Manager be launching?

The Senior Product Marketing Manager will be involved in launching sophisticated EPOS payments integrations, fast transactions, hospitality bookings, and consumer restaurant apps, designed to empower businesses in the experience economy.

What is the expected approach towards strategy and execution in this role?

Candidates should enjoy being at the intersection of strategy and execution, with the understanding that their vision is only as good as the results they deliver. They should also have a bias for action and effective prioritization skills.

Creating the tools and technology that turn transactions into meaningful relationships

Finance
Industry
1001-5000
Employees
2019
Founded Year

Mission & Purpose

Dojo is a technology company that focuses on cybersecurity and online privacy solutions. Their ultimate mission is to empower individuals and businesses with robust tools to safeguard their digital presence. Dojo achieves this by providing innovative cybersecurity products, including hardware devices and software applications, designed to protect against various online threats such as malware, phishing attacks, and data breaches. Their purpose lies in creating a safer online environment for users, offering them peace of mind while navigating the digital landscape. By leveraging cutting-edge technologies and expert knowledge, Dojo aims to enhance the overall security posture of individuals and organisations, ensuring a secure and private online experience for their users in the UK and beyond.

Benefits

  • Private medical insurance

    Receive quick access to high-quality medical care when you need it.

  • Dental insurance

    Protect your teeth with low-cost cover, that reimburses key dental costs.

  • Cycle to work

    Choose a brand-new bike and accessories and save on tax and National Insurance.

  • Peppy

    Specialist health app that connects you with experts, providing the care and answers you need.

  • Spill

    Access to therapy sessions whenever you need them. Book online and get an appointment within 72 hours.

  • GymFlex

    Save on memberships at over 3,000 of the UK’s leading gyms and leisure centres.

  • Fitness classes

    In-office workout sessions keep us fit, together. Classes include boxing, yoga and HIIT.

  • Learning and growth

    Our Talent Development team's mentoring takes your development as seriously as you do.