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Social Media Assistant

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TipTopJob

2mo ago

  • Job
    Full-time
    Junior & Mid Level
  • Marketing

AI generated summary

  • You should have social media and content knowledge, preferably with luxury brands, be creative, flexible, and able to drive customer engagement across various platforms.
  • You will create engaging social media content, manage accounts, develop schedules, analyze campaigns, respond to inquiries, and collaborate with teams for consistent branding and growth.

Requirements

  • Job Location: Hartley Botanic : Greenfield : office based
  • Permanent, Full time
  • Salary: A GBP 30,000 dependent on skills and experience
  • Here at Hartley Botanic, we offer beautiful, elegant, and practical Greenhouses and Glasshouses with a worldwide reputation for perfect design, enduring strength, unparalleled quality and everlasting performance.
  • Providing beautiful ranges of Greenhouses and Glasshouses for the everyday gardener, to the largest bespoke designs across our Victorian, Modern and Heritage ranges, Hartley Botanic works hard to cater to the needs of every individual customer and gardener and every individual garden.
  • Each one of our products is individually designed to the specification of the customer, whether for professional or private need. We pride ourselves on the quality of our workmanship and work closely with our customers to ensure they get exactly what they need.
  • Role Brief
  • Hartley Botanic are looking for an enthusiastic Social Media (SM) Assistant who has SM and Content knowledge, preferably with a luxury brand and mature customer
  • The SM Assistant role is a key part of our Marketing plans and function at Hartley Botanic. The role encompasses all aspects of our SM, including delivering SM content to all platforms/channels on a daily basis, planning creation content, delivering key content about Hartley Botanic and specific activities within a SM schedule and calendar. You will support the understanding of our success through Google analytics and regular reporting. You must be flexible, creative and logical in your approach with the customer at the heart of everything you do.
  • The primary element of this role is to drive new profitable customer leads through the engagement of our customer base and potential customers, across all platforms and development of our organic SM strategies. The approach is to use the incredible content we have developed to create and execute inspiring content, grow our reach on all platforms, increase our brand awareness, propel customer engagement and drive traffic to our website.
  • The role is office based, here at Greenfield. You will be located within our factory offices and work alongside the Head of Marketing. You will report into the Head of Marketing.
  • Main duties and responsibilities
  • The main priority for our SM activities is to grow new, profitable customer leads. In tandem this will grow our following on all channels, develop our brand awareness and ensure that Hartley Botanic are seen as the go to brand in luxury Greenhouses and Glasshouses, everywhere
  • You will be responsible for creating captivating content for our companys social media platforms and staying up to date with latest trends and activities within the Glasshouse/ Greenhouse, Gardening and Horticulture sectors
  • With our marketing manager you will be required to develop and execute a SM schedule (daily activities for the UK and USA, across all channels) and produce weekly/monthly reports on new leads, customer engagement and interaction. With support and guidance, when appropriate, you will be expected to reply to customer enquiries and comments, follow up appropriately and in line with our company policies on such matters. Liaising internally and with our marketing and creative agencies to ensure up to date and historic content is available
  • Manage all company SM accounts (Pinterest, Facebook, Instagram, Twitter, LinkedIn, Houzz)

Responsibilities

  • The main priority for our SM activities is to grow new, profitable customer leads. In tandem this will grow our following on all channels, develop our brand awareness and ensure that Hartley Botanic are seen as the go to brand in luxury Greenhouses and Glasshouses, everywhere
  • You will be responsible for creating captivating content for our companys social media platforms and staying up to date with latest trends and activities within the Glasshouse/ Greenhouse, Gardening and Horticulture sectors
  • With our marketing manager you will be required to develop and execute a SM schedule (daily activities for the UK and USA, across all channels) and produce weekly/monthly reports on new leads, customer engagement and interaction. With support and guidance, when appropriate, you will be expected to reply to customer enquiries and comments, follow up appropriately and in line with our company policies on such matters. Liaising internally and with our marketing and creative agencies to ensure up to date and historic content is available
  • Manage all company SM accounts (Pinterest, Facebook, Instagram, Twitter, LinkedIn, Houzz)
  • Develop engaging, creative and innovate content to our customers, with regularly scheduled posts, and promote brand focused messages
  • Coordinate SM messaging with the wider Marketing Department to ensure consistency
  • Work with our marketing agency and other departments to develop SM timelines coinciding with new product releases, Ad campaigns or other brand messages
  • Analyse SM campaigns to report on new leads, visitor data, engagement, and areas for improvement
  • Monitor and develop reports on competitor

FAQs

What is the job title for this position?

The job title for this position is Social Media Assistant.

Where is the job located?

The job is located at Hartley Botanic in Greenfield and is office-based.

Is this position permanent or temporary?

This position is permanent and full-time.

What is the salary for the Social Media Assistant role?

The salary for the Social Media Assistant role is £30,000, depending on skills and experience.

What are the primary responsibilities of the Social Media Assistant?

The primary responsibilities include creating captivating content for social media platforms, developing and executing a social media schedule, monitoring engagement, and driving new customer leads.

Which social media platforms will the Social Media Assistant manage?

The Social Media Assistant will manage Pinterest, Facebook, Instagram, Twitter, LinkedIn, and Houzz.

Will the Social Media Assistant work independently or alongside a team?

The Social Media Assistant will work alongside the Head of Marketing and collaborate with various departments and marketing agencies.

What types of content will the Social Media Assistant be expected to create?

The Social Media Assistant will create engaging, creative, and innovative content that promotes brand-focused messages.

Is knowledge of luxury brands preferred for this role?

Yes, knowledge of social media and content related to luxury brands and mature customers is preferred for this role.

How often will the Social Media Assistant report on new leads and customer engagement?

The Social Media Assistant will produce weekly and monthly reports on new leads, customer engagement, and interaction.

What skills and traits are important for the Social Media Assistant?

Important skills and traits include flexibility, creativity, logical thinking, and a customer-centric approach.

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