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Social Media Executive - BBC Radio 2 and BBC Radio 6 Music

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BBC

Jan 14

Applications are closed

  • Job
    Full-time
    Junior Level
  • Marketing
    Media & Journalism
  • Salford, +1

Requirements

  • You will need to demonstrate the following:
  • A knowledge of Radio 2 and 6 Music and audio platforms, and insights into the interests of our audiences.
  • A passion for music and strong awareness of popular culture in digital spaces.
  • A track record of creating engaging music and entertainment content for social media audiences. We will ask you to share links and examples as part of your application.
  • A strong understanding of how audiences use social media platforms (especially Instagram and TikTok) and how they find content in these spaces.
  • 1 or more years’ experience of working with a publisher, radio broadcaster or equivalent account sharing social media content.
  • Strong video and image editing skills – must be able to work within the Adobe Creative Suite, be a mobile filming expert and use a variety of apps, filters, and sound options to create world class, thumb stopping social formats for platforms such as TikTok or Instagram Reels or YouTube Shorts.
  • Familiarity with social media analytics and how to use them to inform content decisions and choices.
  • Confidence in communicating your ideas, and persuading teams to collaborate at all levels whether they are show teams, music performers or guests visiting our stations or podcast studios.

Responsibilities

  • Work with the Radio 2 and 6 Music Social Media Managers to create relatable, authentic, and engaging short form video, graphics and copy for our channels - bringing our audio output to life and driving listening on BBC Sounds.
  • Schedule, optimise and publish posts across both networks’ social media channels.
  • Support social media campaigns, reacting quickly to memes and trending moments, and devising creative and thumb-stopping formats.
  • Syndicate and schedule content on non-owned channels and work with presenter, guests, and third party partners to reach new audiences.
  • Work alongside other Execs and digital production teams to ensure that promotional content across the two networks and the rest of the BBC is joined up and has impact.
  • Ensure that content is complied and logged for publishing in BBC social media spaces.

FAQs

What is the job title for this position?

The job title is Social Media Executive for BBC Radio 2 and BBC Radio 6 Music.

Where is the job located?

The job is based in Salford or London and is a hybrid role, allowing for both office and home working.

What are the working hours for this role?

The role involves a flexible 35-hour working week.

What is the salary range for this position?

The salary range is £27,500 - £37,000, depending on relevant skills, knowledge, and experience.

Is there a flexible working policy?

Yes, flexible working is supported, and candidates can discuss their preferences during the application process.

What qualifications are required for this position?

Candidates should have a knowledge of Radio 2 and 6 Music, experience creating engaging social media content, strong video and image editing skills, and familiarity with social media analytics.

How many years of experience are needed for this role?

A minimum of 1 year of experience working with a publisher, radio broadcaster, or similar account sharing social media content is required.

Will the selected candidate have opportunities to work on events?

Yes, the role includes opportunities to participate in major music events such as Glastonbury and Radio 1’s Big Weekend, as well as flagship events for Radio 2 and 6 Music.

What kind of training and development opportunities does the BBC offer?

The BBC offers unrivalled training and development opportunities through its in-house Academy, which hosts a wide range of internal and external courses and certifications.

How does the BBC regard diversity and inclusion?

The BBC is committed to diversity and inclusion, valuing and respecting individuals' unique contributions and aiming to attract a broad range of talented people.

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BBC

Make the moments that matter. #YouMakeTheBBC

Entertainment & Media
Industry
10,001+
Employees
1922
Founded Year

Mission & Purpose

The BBC is the world’s leading public service broadcaster. We’re impartial and independent, and every day we create distinctive, world-class programmes and content which inform, educate and entertain millions of people in the UK and around the world. We do this across: - A portfolio of television services, including the UK’s most-watched channel BBC One, the pioneering online youth service BBC Three, and our multi award-winning channels for children, as well as national and regional television programmes and services across England. Northern Ireland, Scotland and Wales - Ten UK-wide radio networks, providing the best live music broadcasting in the UK, as well as speech radio which informs, educates and entertains. We also have two national radio services each in Scotland, Wales and Northern Ireland and 39 local radio stations across England and the Channel Islands, providing an invaluable and unique service to listeners across the UK - Our digital services including BBC News, Sport, Weather CBBC and CBeebies, iPlayer and BBC Sounds, BBC Red Button and our vast archive - BBC World Service television, radio and online on more than 40 languages