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Staff Writer, Social, Romper



22d ago

  • Job
    Junior & Mid Level
  • Media & Journalism
  • £64K - £66.6K
  • New York City
  • Quick Apply

AI generated summary

  • You must have 2+ years writing and social media experience, knowledge of parenting, ability to produce timely and accurate content, expertise in analytics and SEO, and a knack for finding unique story angles.
  • You will pitch, write, and manage social content, cover live events, use analytics for story angles, and collaborate with team members on story creation at Romper.


  • 2+ years social media and writing experience for an online publication
  • Enthusiasm for and knowledge of parenting and the online parenting landscape
  • Ability to turn in clean, accurate, well-sourced, and authoritative copy in a timely fashion and accept feedback
  • A keen interest in social media, particularly Instagram.
  • Show ability to use analytics, SEO tools, and Social insights to inform story angles and coverage
  • Follow Romper’s SEO, style, writing/reporting guidelines, social analytics tool
  • A knack for writing with voice and flair, and finding unique angles on the day’s news
  • Comfort covering a wide range of people and topics for writing assignments and social media posts
  • A sense for what makes a Romper story


  • Pitch and write on-brand, timely stories daily
  • Write social-first stories and content
  • Help manage Romper's social channels
  • Cover live events like awards shows as needed, and show initiative and flexibility in covering breaking news during evenings and weekends
  • Use (and respond to) internal analytics, SEO tools, and trends to identify new angles and strategy adjustments for stories and social posts.
  • Collaborate with other team members and teams on story creation


What are the daily responsibilities of a Staff Writer at Romper?

The daily responsibilities include pitching and writing informative, clean, and engaging stories about topics and trends relevant to Romper’s readers’ interests, using data and analytics to inform story pitches, publishing stories on a daily and longer-lead basis, covering live events and breaking situations, and supporting Romper’s social channels.

What qualifications are required for the Staff Writer position at Romper?

Applicants should have at least 2+ years of writing experience with a proven ability to consistently brainstorm pitches with unique angles and turn in clean copy on a tight deadline. Candidates must also possess a strong individual voice and a deep understanding of Romper’s landscape. Social experience is a plus.

How does a Staff Writer at Romper use analytics to inform and optimize their stories?

Staff Writers use analytics to identify trending topics, audience interests, and performance insights. They use this data to inform their story pitches and optimize their content to drive traffic and raise brand awareness for Romper across all platforms.

Can a Staff Writer at Romper contribute to bigger packages, initiatives, and digital issues?

Yes, Staff Writers are expected to ideate and contribute to bigger packages, initiatives, and digital issues at Romper. They work closely with their editors to brainstorm ideas and create content that aligns with Romper’s overall brand voice and objectives.


Entertainment & Media
Founded Year

Mission & Purpose

BDG is one of today’s leading global media companies with a portfolio of distinct digital and experiential brands that are shaping culture through its authentic and trusted storytelling. Audiences turn to our brands – Bustle, Elite Daily, The Zoe Report, NYLON, Inverse, Mic, W, Romper, Scary Mommy, Fatherly, and The Dad – to hear from a set of diverse voices around the interests engaging the next generation. Founded in 2013, the Company reaches over 223 million readers and social fans and serves hundreds of the world's largest advertisers. BDG has global offices in New York, Los Angeles, Miami, London, and Paris.