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TikTok Commerce - Fashion Account Manager

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TikTok

14d ago

  • Job
    Full-time
    Senior Level
  • Customer Relations
    Marketing
  • Munich

AI generated summary

  • You need a strong network in Germany's fashion industry, excellent communication skills, customer service experience, fluency in English, and preferably German. Be adaptable, growth-driven, and a fast learner.
  • You will map the fashion landscape, define go-to-market strategies, onboard partners, drive category performance, collaborate with teams, and lead initiatives to enhance competitiveness.

Requirements

  • Minimum qualification:
  • Strong network of Germany Fashion partners and strong knowledge of the Germany Fashion industry landscape, consumer demands, digital evolution and mobile transformation.
  • Strong interpersonal skills, excellent communication and negotiation skills, logical thinking, and analytical skills
  • Customer service orientation and experience working in a client-facing capacity.
  • Strong sense of social content (livestream and short-video is a preference)
  • Fluency in English
  • Preferred Qualifications
  • Good command of German to ease communication with German stakeholders
  • Eager to win, growth driven, business mindset, result driven
  • Collaborative and open to changes and challenges and learn
  • A fast learner with a good sense of judgment and original thinking
  • Ability to thrive in ambiguity and adapt to change quickly

Responsibilities

  • Map the Fashion category and subcategories landscape, and define priority on which segment to be developed in collaboration with partners
  • Define a go-to market strategy for the Fashion category and build clear roadmap to manage long-tail partners
  • Plan, execute and maintain category performance
  • Partners acquisition and onboarding: identify potential partners, build onboarding solutions (including business model suggestions, creator affiliation, partners education) and set up their mid and long term account plan and help them grow their business sustainably on the platform
  • Work cross functionally with internal teams and external service vendors to help partners with content on platform
  • Own internal projects to contribute to the Fashion ecosystem as a whole (including campaigns, product launches, B2B marketing)
  • Come up with initiatives to continuously improve competitiveness advantage

FAQs

What is the main responsibility of the TikTok Commerce - Fashion Account Manager?

The main responsibility is to map the Fashion category and subcategories landscape, define a go-to-market strategy, and manage long-tail partners to enhance their business sustainably on the TikTok platform.

Where is this position based?

This position is based in our Munich office.

What qualifications are required for this role?

Required qualifications include a strong network of Germany Fashion partners, knowledge of the Germany Fashion industry landscape, strong interpersonal and communication skills, customer service orientation, and fluency in English.

Is knowledge of the German language important for this position?

Yes, a good command of German is preferred for easier communication with German stakeholders.

What kind of experience is beneficial for this role?

Experience working in a client-facing capacity and familiarity with social content, particularly livestreaming and short-video formats, is beneficial.

What qualities are you looking for in a candidate?

We seek candidates who are eager to win, growth-driven, collaborative, and able to thrive in ambiguity while adapting to change quickly.

Is this role focused solely on account management?

No, this role also involves cross-functional collaboration, project ownership, partner acquisition, and strategy development for the Fashion category.

How does TikTok support diversity in the workplace?

TikTok is committed to creating an inclusive space where employees are valued for their skills and unique perspectives, reflecting the diverse communities we reach.

What initiatives might the Fashion Account Manager be involved in?

Initiatives may include campaigns, product launches, B2B marketing, and projects that contribute to the overall Fashion ecosystem on the platform.

Will there be opportunities for professional growth in this role?

Yes, there will be opportunities to learn, innovate, and grow as part of a collaborative team committed to driving impact and results.

Entertainment & Media
Industry
10,001+
Employees
2017
Founded Year

Mission & Purpose

TikTok is a social media platform where users create and share short videos on various topics, including entertainment, education, and lifestyle. Their ultimate goal is to inspire creativity and bring joy to people's lives through engaging and entertaining content. TikTok's purpose is to provide a platform for self-expression and connection, fostering a global community where individuals can express themselves authentically and connect with others who share similar interests and passions.