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Logo of Baird


Milwaukee, WI







Founded year




Mission & purpose

Founded in 1919, Baird has guided families, businesses, communities and institutions toward their financial goals for a century. Today employee-owned Baird offers wealth management, investment banking, asset management, institutional sales and trading, equity research, public finance and private equity services through more than 200 locations in the United States, Europe and Asia. Baird manages and oversees more than $360 billion in assets for clients around the world and employs more than 4,800 associates. Baird has been one of FORTUNE’s 100 Best Companies to Work For® since 2004, and is committed to policies and practices that provide equal employment opportunity at all times. These non-discriminatory practices apply to all areas of employment including: hiring, promotions, terminations, compensation, benefits and educational opportunities. “Baird” is the marketing name for Robert W. Baird & Co., Incorporated and subsidiaries and affiliates worldwide.

Culture & values

Clients come first

Integrity is irreplaceable

How we succeed is as important as if we succeed

Quality is our measure of success

The best financial advice is the result of expertise, diversity and teamwork

We will not tolerate anyone who puts themselves ahead of the client or ahead of the firm, or who breaks our Associate Promise

We seek personal balance and wellbeing at home, work and community involvement