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12-Month Product Development Internship, Global Marketing – Maybelline - New York

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L'Oréal

Mar 23

Applications are closed

  • Internship
    Full-time
    Off-cycle Internship
  • Marketing
    Product
  • New York City

Requirements

  • Recent graduate (within 12 months) of a BA degree or MA degree
  • The ideal candidate should have previous cosmetic/beauty marketing experiences (not mandatory) within a group or an Agency
  • Legally authorized to work in the US on a fulltime, permanent, and ongoing basis without requiring sponsorship now or in the future
  • Proficient in Microsoft Office – Word, Excel, PowerPoint and Outlook
  • Excellent written, analytical and communication skills

Responsibilities

  • Social Listening and Competitive Research:
  • Keep up-to-date on the latest products, trends, and insights across platforms (social media, blog, print/digital magazines)
  • Continuously compile information about competitive new launches, advertising, and formulas.
  • Present competitive findings to team and/or brand managers.
  • Product Ideation and Development:
  • Propose formula, shade and package need gaps based on analysis of competitive landscape and trends that align with the brand identity.
  • Assist Manager on new product formulations, including liaising with lab on formula and shade submissions.
  • Engage Vendors on product samples, tracking of submissions and initial product evaluation.
  • Execute (arm) swatches on new product launches including light, medium and deep skin tones.
  • Work with PD managers to execute floor tests, community tests, etc., including working with labs on test samples, generating questionnaire, distributing of samples, time tracking and summarizing test findings.
  • Support PD Manager onsite at R&I: shade matching, engagement with Advanced Engineering Packaging.
  • Lead and track product samples for US Sales meetings, Dossier, Ecomm.
  • Assist in summarizing trade show key findings, photos, trends, etc.
  • Administrative support:
  • Lead and manage vendor packages including opening vendor packages/boxes, sorting and tracking samples, logging information into excel tracking sheet and distributing packages to appropriate PD team members.
  • Assist Manager in vendor communication of sample requests.
  • Manage product closet including product resourcing and updating bins with new launches.
  • Assist PD Managers on taking minutes during monthly R&I meetings.
  • Undertake ad-hoc projects specific to business/division needs

L'Oréal

Retail & Consumer Goods
Industry
10,001+
Employees
1909
Founded Year

Mission & Purpose

L'Oréal is a multinational beauty and cosmetics company that operates in various segments of the beauty industry, including skincare, haircare, makeup, and fragrance. They offer a wide range of beauty products and solutions through their diverse portfolio of brands. L'Oréal's ultimate mission is to provide innovative and superior beauty products that cater to the diverse needs and desires of individuals worldwide. Their purpose is to enhance people's lives through beauty, empowering individuals to express themselves, boost their confidence, and embrace their unique identities. L'Oréal aims to combine science, research, and creativity to deliver high-quality and sustainable beauty solutions that promote inclusivity, diversity, and self-expression. By continuously innovating and staying at the forefront of the industry, L'Oréal strives to shape the future of beauty and contribute to the well-being and self-esteem of consumers globally.