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CRM Intern - London

  • Internship
    Off-cycle Internship
  • Marketing
  • London

AI generated summary

  • You need advanced Excel skills, attention to detail, great communication, and organizational abilities. Be adaptable, build relationships, think creatively, solve problems, and have a passion for retail.
  • You will generate CRM reporting, analyze client data, assist in training, and support key client development events for a luxury brand in London.


  • Advanced Microsoft Excel knowledge and experience i.e. using formulas
  • Detail-oriented, with strong analytical skills and a passion for translating data into actionable, meaningful insights
  • Strong written and verbal communication/presentation skills
  • Organisational skills as well as the ability to adapt and prioritise in a dynamic, fast-paced work environment
  • Excellent interpersonal skills with the ability to establish strong relationships with a variety of stakeholders
  • Curious mindset, with the ability to think outside the box
  • Innovative individual with a problem-solving approach
  • Strong interest and passion for retail.


  • Generate weekly and monthly CRM reporting to drive our core client ling KPIs at both a store and regional level
  • Assist in the development of the reporting structure and tools to give greater visibility to the Store & Digital Teams on their client ling KPIs and specific campaign results, in a timely manner
  • Provide comprehensive analysis of client data and purchasing behaviors to identify opportunities for increased client engagement and growth
  • Liaise with the EMEA team on ad hoc data requests and queries relating to data accuracy and any other topics relating to CRM, including queries regarding our CRM system, reporting tools and dashboards i.e. Power BI
  • Champion and be an expert on the CRM tool, ICON, to drive performance and utilization among Store Teams, and assist in onboarding/refresher training sessions
  • Support Store & Digital Teams on CRM topics such as extracting relevant client data and database maintenance
  • Create direct-to-client communications for key campaigns and launches, ensuring alignment with brand guidelines
  • Provide general CRM support such as preparing internal presentations for various stakeholders, creating visual internal communications to be shared within the client ling community and wider business
  • Support on topics linked to training and assist in preparing relevant materials for these
  • Ad hoc support on key international Client Development events i.e. client operations and logistics.


What will be the main responsibilities of a CRM Intern in this role?

The main responsibilities of a CRM Intern will include supporting the Client Development team in implementing the CRM strategy, driving day-to-day clienteling activities, KPI reporting, creating visual communications, and partnering with clienteling responsibles to achieve KPIs.

Will the CRM Intern be responsible for collaborating with teams globally as well as locally?

The CRM Intern will primarily focus on supporting the UK, Ireland, and South Africa region, but may collaborate with global teams to align strategies and goals.

What skills and qualifications are required for this internship?

The ideal candidate should have strong communication skills, analytical abilities, knowledge of CRM tools and software, proficiency in Excel, and be pursuing a degree in a related field such as Marketing or Business.

Is this internship paid?

Yes, this internship is paid.

What is the duration of this internship?

The duration of this internship may vary, but typically lasts for a few months.

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Mission & Purpose

For more than 150 years, men and women at Louis Vuitton have shared the same spirit of excellence and passion, reaffirming their expertise every day, the world over. With us, every career is a journey, filled with excitement and challenge, desire and daring. There is no better way to reveal your potential. Explore, develop, innovate, create... Every journey is unique. Today, Louis Vuitton invites you to discover your own.