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INTERNSHIP - MARKETING (M/F/D)

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adidas

1mo ago

Applications are closed

  • Internship
    Full-time
    Placement Program
  • Customer Relations
    Marketing
  • Herzogenaurach

Requirements

  • Student of Business Administration, Design, Product Management, International Business or similar with a focus on Marketing/Sports/Fashion
  • Fluent in English (written & spoken)
  • Strong MS Office skills
  • Strong interest & passion for Sport or Lifestyle & Fashion
  • Project Management skills and / or ability to work on multiple tasks and project streams at the same time
  • Work collaboratively with multiple colleagues and stakeholders
  • Category Management & Go To Market: Strong product / market analysis skills
  • Enrolled as full-time student for the complete duration of the internship
  • Or in the so-called gap year between Bachelor and Master’s degree (gap year regulation only applicable to EU citizens due to working permit regulations)
  • Candidates in penultimate year of study preferred (following the internship, students should have maximum one year to graduate)
  • Availability for the full duration of the internship from September 2025 - March 2026
  • Ability to relocate to Herzogenaurach in Germany for the full duration of the internship

Responsibilities

  • Category Knowledge Growth - Learn and understand the product range, market dynamics, and consumer behavior to contribute valuable insights.
  • Project Planning & Execution - Contribute to key projects aimed at achieving future goals, collaborating with cross-functional teams for successful implementation.
  • Marketing Strategy Support - Assist in developing marketing plans, analyzing market trends, and coordinating communication activities to enhance brand exposure.
  • Operational Coordination - Manage data, support logistical tasks, assist in sales-related analyses, and handle administrative duties to ensure smooth operations within the team.
  • Teamwork & Innovation - Build cross-functional relationships, suggest improvements, and embrace new ideas.

FAQs

What is the application deadline for the internship?

The application deadline is March 15th, 2025, at 11:59 PM CEST.

When does the internship start?

The internship starts on September 1st, 2025.

How long is the duration of the internship?

The internship lasts for 6 months.

Where is the internship located?

The internship is located at the adidas Headquarters in Herzogenaurach, near Nuremberg, Germany.

Are there any specific eligibility requirements for applicants?

Yes, applicants must be enrolled as a full-time student for the entire duration of the internship or be in a gap year between their Bachelor's and Master's degree. Candidates in their penultimate year of study are preferred.

What is the monthly gross allowance for the internship?

The monthly gross allowance is €2,167.00 for non-compulsory internships and €1,650.00 for compulsory internships.

Is it necessary to submit a motivation letter along with the CV?

No, you do not have to write a motivation letter, but you can include one if you wish.

What type of training and development opportunities are available during the internship?

Interns will have access to structured training and development programs, including LinkedIn Learning, language training, and the adidas Learning Portal.

Can I participate in company sports programs while interning?

Yes, the internship includes participation in a company sports program that focuses on sports and mental health.

Will there be opportunities for networking during the internship?

Yes, there will be networking opportunities available, as well as the possibility to join mentorship programs and employee resource groups.

Do I need to relocate for the internship?

Yes, you must be able to relocate to Herzogenaurach, Germany, for the full duration of the internship.

What skills are desired for this internship role?

Applicants should have project management skills, strong MS Office skills, fluency in English, and an interest in sports, lifestyle, or fashion.

Will I be working independently or collaboratively during the internship?

You will be working collaboratively with multiple colleagues and stakeholders throughout the internship.

Is prior experience in marketing necessary for this position?

Prior experience is not explicitly required; however, a strong interest in marketing and relevant studies in business administration, design, or a related field with a focus on marketing/sports/fashion are preferred.

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Fashion & Arts
Industry
10,001+
Employees
1949
Founded Year

Mission & Purpose

adidas is a multinational sportswear company that designs, manufactures, and sells a wide range of athletic and lifestyle products, including footwear, apparel, and accessories. As one of the leading sportswear brands in the world, their products cater to various sports and activities, aiming to provide athletes and consumers with high-quality and innovative gear to enhance their performance and lifestyle. Their ultimate mission is to be the best sports brand in the world, with a focus on creating products that combine cutting-edge technology and design to meet the evolving needs of athletes and consumers. Their purpose is to inspire and enable people to harness the power of sports in their lives, fostering a culture of creativity, sustainability, and inclusivity. Through collaborations with athletes, teams, and influencers, as well as initiatives for social and environmental responsibility, adidas strives to make a positive impact on communities and contribute to a healthier and more active world.

Benefits

  • Bonus program – based on short term incentives

  • Long-Term Incentive (LTI) plan for senior management and Executive Board members

  • Adidas Stock Purchase Plan