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Product Marketing Manager MBA Intern (Global Monetization Product) - 2024 Summer (MBA)

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TikTok

Sep 27

Applications are closed

  • Internship
    Full-time
    Summer Internship
  • Marketing
    Product
  • New York City

Requirements

  • First-year student currently pursuing a full-time MBA.
  • Able to commit to working for 12 weeks during Summer 2024
  • Must obtain work authorization in the country of employment at the time of hire, and maintain ongoing work authorization during employment.
  • Great customer service skills with experience working with both internal and external partners/customers
  • Data collection and synthesis of that data into consumable reports
  • Strong market research skills including the ability to segment and quantify customer segments by various characteristics a plus
  • Strong operations skills with the ability to define process improvements
  • Ability to work cross-functionally with multiple teams and stakeholders; excellent relationship building, collaboration, negotiation and influence skills
  • Strong work ethic with the ability to work independently and deliver results with minimal supervision

Responsibilities

  • Work closely with Product Marketing Managers to analyze product functionality, performance trends and test hypotheses to help shape go-to-market strategies
  • Perform analysis on ads to uncover creative and optimization best practices
  • Develop product feedback processes and assist in conducting market research and customer interviews
  • Collaborate with cross-functional stakeholders to develop client-facing marketing materials and playbooks
  • Assist in creating streamlined processes and documentation to communicate product release timelines with sales teams
  • Create reporting and dashboards to analyze and track campaign performance, trends, and identify optimization opportunities for our small business customers

TikTok

Entertainment & Media
Industry
10,001+
Employees
2017
Founded Year

Mission & Purpose

TikTok is a social media platform where users create and share short videos on various topics, including entertainment, education, and lifestyle. Their ultimate goal is to inspire creativity and bring joy to people's lives through engaging and entertaining content. TikTok's purpose is to provide a platform for self-expression and connection, fostering a global community where individuals can express themselves authentically and connect with others who share similar interests and passions.