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Internship

Product Marketing Manager MBA Intern (Global Monetization Product-Brand Innovation) - 2024 Summer (MBA)

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TikTok

Sep 28

🚀 Summer Internship

New York

AI generated summary

  • The candidate must be pursuing an MBA or related technical discipline, available for a 12-week summer internship in 2024, have work authorization, preferably graduating in December 2024 or later, experience in digital advertising, knowledge of branding and sales processes, skilled at crafting compelling narratives, have a commercial mindset, and possess excellent communication, organizational, and analytical skills.
  • The Product Marketing Manager MBA Intern at TikTok will collaborate with Sales and Business Marketing to develop go-to-market strategies, define product value propositions, understand market needs, and execute regional initiatives for innovative branding ad products.

Summer Internship

ProductNew York

Description

  • We are looking for talented individuals to join us for an internship in 2024. Internships at TikTok aim to offer students industry exposure and hands-on experience. Turn your ambitions into reality as your inspiration brings infinite opportunities at TikTok.
  • Internships at TikTok aim to provide students with hands-on experience in developing fundamental skills and exploring potential career paths. A vibrant blend of social events and enriching development workshops will be available for you to explore. Here, you will utilize your knowledge in real-world scenarios while laying a strong foundation for personal and professional growth. This Internship Program runs for 12 weeks beginning in May/June 2024. 

Requirements

  • Currently pursuing an MBA, or a related technical discipline.
  • Able to commit to working for 12 weeks during Summer 2024
  • Must obtain work authorization in country of employment at the time of hire, and maintain ongoing work authorization during employment.
  • Preferred Qualifications:
  • Graduating December 2024 onwards with the intent to return to degree program after the completion of the internship.
  • Experience in the digital advertising industry.
  • Strong knowledge of branding solutions for different industries.
  • Strong knowledge of sales and marketing processes.
  • Ability to build strong compelling narratives and ability to simplify marketing messaging to resonate with different audiences.
  • A fast learner with a good sense of judgment and original thinking.
  • A commercial mindset with experience building business cases from market research and analysis.
  • Excellent communication, organizational and analytical skills.

Education requirements

Masters

Area of Responsibilities

Product

Responsibilities

  • As part of the broader brand product team, you will partner with Sales leadership and Business Marketing to set long-term objectives and develop go-to-market strategies for 1 or 2 products
  • Help define the go-to-market strategy for 1 or 2 of TikTok's innovative branding ad products, ensuring clear communication of product value propositions to the market
  • Partner closely with the sales team to deeply understand and synthesize market needs and pain points to inform direction of product development
  • Partner with cross-functional teams to develop and execute regional programs and initiatives
  • Build an understanding of the most nascent TikTok advertising and measurement products and leverage these products to achieve customer goals

Details

Work type

Full time

Work mode

office

Location

New York