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Product Marketing Manger MBA Intern (TikTok E-Commerce)- 2025 Summer (MBA)

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TikTok

Aug 1

Applications are closed

  • Internship
    Full-time
    Summer Internship
  • Seattle

Requirements

  • Minimum Qualifications:
  • Currently pursuing a full-time MBA or related discipline
  • Experience in product marketing, growth or lifecycle marketing in eCommerce, social commerce
  • Experience working with product management, analytics and design
  • Preferred Qualifications
  • Experience in growth and lifecycle marketing via email, in-product, content marketing and other owned channels
  • Experience working with and influencing cross-functional partners (marketing, design, copywriting)
  • Familiarity with marketing automation, A/B testing and analytical tools

Responsibilities

  • - Assist in driving go-to-market strategies including targeting, segmentation, positioning, value props, messaging, marketing channels, and budgets across the seller journey to convert, grow, and retain our sellers
  • - Partner with marketing teams to ensure product suite is on-message and maximized across each channel
  • - Develop and implement data-driven lifecycle marketing strategies to promote product growth and retention
  • - Work with PMMs to track marketing program performance and improve through continuous testing
  • - Be the Subject Matter Expert for your product: help sellers with white glove product support, support building of roadmaps, run enablement sessions, participate in QA testing

FAQs

What is the duration of the internship?

The internship will last for 12 weeks, beginning in May/June 2025.

What are the available start dates for the internship?

The available start dates are May 12, May 19, May 27, June 9, and June 23.

Do I need to state my availability in my application?

Yes, candidates must clearly state their availability, including start and end dates, in their resume.

What type of projects will I be working on during the internship?

Interns will assist in driving go-to-market strategies, develop and implement data-driven marketing strategies, and act as a Subject Matter Expert for specific products.

What are the minimum qualifications required for this internship?

Candidates must be currently pursuing a full-time MBA or related discipline and have experience in product marketing, growth or lifecycle marketing in eCommerce or social commerce.

Are there preferred qualifications for this position?

Yes, preferred qualifications include experience in growth and lifecycle marketing, working with cross-functional partners, and familiarity with marketing automation and analytical tools.

Is there any support for mental health provided during the internship?

Yes, TikTok provides mental and emotional health benefits through their Employee Assistance Program.

Is medical insurance coverage provided for interns?

Yes, 100% premium coverage for full-time intern medical insurance is provided after 90 days from the date of hire, although it only covers medical expenses without dental or vision coverage.

How competitive is the internship salary?

The base salary range for this position is between $115,425 and $136,800 annually.

Is there an application limit for candidates?

Yes, candidates can apply to a maximum of two positions and will be reviewed in the order they apply.

Entertainment & Media
Industry
10,001+
Employees
2017
Founded Year

Mission & Purpose

TikTok is a social media platform where users create and share short videos on various topics, including entertainment, education, and lifestyle. Their ultimate goal is to inspire creativity and bring joy to people's lives through engaging and entertaining content. TikTok's purpose is to provide a platform for self-expression and connection, fostering a global community where individuals can express themselves authentically and connect with others who share similar interests and passions.