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SAP iXp Intern - Content Marketing

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SAP

2mo ago

  • Internship
    Full-time
    Placement Program
  • Customer Relations
    Marketing
  • Bellevue

AI generated summary

  • You must be pursuing a degree in marketing or related field, be an excellent communicator, organized, curious, and interested in podcasts and digital marketing. Experience with analytics or design tools is a plus.
  • You will support podcast production, create content, research competitors, analyze performance, develop toolkits, and collaborate with a creative team to enhance engagement and strategy.

Requirements

  • Education: Pursuing a bachelor's degree in marketing, business, communications, or a related field
  • Eligibility: Must be currently enrolled, or recently graduated (start date must be within 6 months of graduation date) from a coding academy/bootcamp, apprenticeship, associate, bachelor’s, master’s or JD/PhD program
  • You’re a strong communicator and love storytelling in all forms
  • You’re organized, intellectually curious, and comfortable managing multiple priorities and balancing deadlines
  • You have an interest in podcasts, digital marketing, or content strategy
  • You thrive in a collaborative environment and are eager to take initiative
  • Experience with reporting tools like Adobe Analytics, design tools like Canva, and/or podcast hosting platforms like Acast is a plus, but not required

Responsibilities

  • Support the end-to-end podcast production process, including writing show notes, tracking episode status, and analyzing episode performance
  • Create engaging supporting content, including episode summaries, transcript-based blog posts, and an eBook grouping podcast themes and standout quotes for use across various marketing channels
  • Explore new formats and distribution channels, including YouTube video podcasts and micro-podcasts, and contribute to creative development and content planning for each
  • Research and analyze competitor podcasts, identifying trends, standout strategies, and opportunities to differentiate and elevate SAP Concur Conversations
  • Brainstorm and pitch creative ideas to increase engagement, enhance the listener experience, and elevate the podcast’s role within the broader content strategy
  • Monitor podcast performance using analytics tools and improve upon reporting by exploring opportunities to access more granular platform data (Spotify, Apple Podcasts, etc.)
  • Develop an internal enablement toolkit to help cross-functional teams leverage podcast content, including a quote bank, guidance on partnering with the podcast, and tips for internal amplification
  • Build guest speaker promotional kits that include social media content, audiograms, and suggested messaging to make it easy for guests and internal stakeholders to promote new episodes
  • Collaborate with a fun, forward-thinking content marketing team that values creativity, storytelling, and smart strategy

FAQs

What is the job title of this internship?

The job title is SAP iXp Intern - Content Marketing.

What is the expected start date for this internship?

The expected start date is June 2025.

How long is the internship duration?

The internship duration is between 6 to 12 months.

What are the working hours for this internship?

The working hours are full-time, which is 40 hours per week.

Where is this internship located?

The internship is hybrid, based in Bellevue.

What are the key responsibilities of this internship?

Key responsibilities include supporting the podcast production process, creating engaging supporting content, exploring new formats and distribution channels, researching competitor podcasts, brainstorming creative ideas, monitoring podcast performance, and developing internal enablement toolkits.

What skills or experience are desired for this role?

Desired skills include strong communication and storytelling abilities, organization and intellectual curiosity, interest in podcasts or digital marketing, and experience with reporting tools or podcast platforms is a plus.

What educational background is required for this internship?

Candidates should be pursuing a bachelor's degree in marketing, business, communications, or a related field.

Is this internship paid?

Yes, this is a paid internship.

How does this internship contribute to business goals?

This internship supports a high-performing podcast that drives awareness, engagement metrics, and brand visibility, contributing to the overall marketing strategy.

Will I work as part of a team?

Yes, you will collaborate with a fun, forward-thinking content marketing team that values creativity and smart strategy.

How can I apply for this internship?

Interested candidates should check SAP's careers page for the application process and ensure they meet the eligibility requirements.

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SAP

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At SAP, our purpose is to help the world run better and improve people’s lives. Our promise is to innovate to help our customers run at their best. SAP is committed to helping every customer become a best-run business. We engineer solutions to fuel innovation, foster equality, and spread opportunity across borders and cultures. Together, with our customers and partners, we can transform industries, grow economies, lift up societies, and sustain our environment. #TheBestRu