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Sports Marketing Internships: ATL - Summer 2024

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Warner Bros. Discovery

Feb 2

Applications are closed

  • Internship
    Full-time
    Summer Internship
  • Marketing
  • Atlanta

Requirements

  • A great attitude and strong work ethic
  • Detail oriented and organized with an eye for good creative
  • Desire to develop original ideas and make an impact
  • Ability to identify and analyze consumer trends
  • Strong understanding of social media landscape
  • An interest in hockey and the NHL, NBA, and passion for sports in general
  • Competencies in basic marketing principles, presentation capabilities, campaign analysis, copywriting, research
  • Ability to Handle numerous tasks simultaneously and manage a project from design to completion.
  • Possess Strong writing and communication skills.
  • Proficiency in Microsoft office, Google suite and Adobe creative suite preferred.
  • Possess strong writing and communication skills.
  • Must be in academic good standing (3.0 or above GPA)
  • Warner Bros. Discovery will only consider candidates who are presently authorized to work for any employer in the United States and who will not require work visa sponsorship from Warner Bros. Discovery now or in the future in order to retain their authorization to work in the United States.

Responsibilities

  • Assist with trafficking and tracking of all marketing assets to internal teams and external partners.
  • Assist with the creative ideation and request process for all priority content.
  • Curate consumer facing copy and content creation for marketing campaigns around new feature launches
  • Support B/R Product Marketing email strategies while implementing an A/B test plan and identifying new ways to engage our audience
  • Manage tracking & performance of all A/B test plans across multi-channel platforms and provide insights from each campaign
  • Manage request process, QA & organization all marketing assets
  • Work across digital product organization coordinating product launches
  • Work cross-departmentally to strategize for NHL and NBA tentpole events and ancillary initiatives throughout the year
  • Assist in the development of the NHL on TNT Season Start and Winter Classic campaigns
  • Contribute to developing the long-term NHL on TNT and B/R Open Ice Strategy

Warner Bros. Discovery

Entertainment & Media
Industry
10,001+
Employees

Mission & Purpose

Warner Bros. Discovery is a global media and entertainment company, known for producing and distributing a wide range of content, including films, television shows, and digital content. Their ultimate mission is to captivate audiences worldwide by creating compelling and innovative stories that entertain, inform, and inspire. With a strong focus on storytelling and creativity, Warner Bros. Discovery aims to enrich people's lives through entertainment and provide a diverse array of content across various platforms. Their purpose is to connect people through shared experiences and to continue being a leading force in the entertainment industry, shaping the future of entertainment in the UK and beyond.

Culture & Values

  • Act as one team

    Trust each other, succeed together, and grow together. Collaborate across teams and make decisions that are best for WBD overall. Prioritize growth, development, and well-being for our teams. Respect and support each other, and celebrate wins.

  • Create what's next

    Be curious, innovate, and focus on the future. Drive change, embrace disruption, and never stop learning. Use data and technology to transform what we create and how we tell stories and deliver. Experiment, fail fast, acknowledge mistakes and learn from them.

  • Empower Storytelling

    Put creators, consumers and partners at the center, and share extraordinary stories. Tell stories that entertain and inspire our viewers, communities, and each other. Foster creativity by giving the freedom to try new things and produce our best work. Deliver the best experience; anticipate what consumers want and be fan obsessed.

  • Champion Inclusion

    Empower others, have courage, and pursue equity. Amplify the voices of global storytellers to reflect audiences around the world. Intentionally seek out diversity, remove barriers, and create space for all to share ideas and be heard. Actively listen and lead with empathy, integrity, and transparency.

  • Dream it & own it

    Advocate the mission, move with speed, and drive results. Have an owner's mindset; bring a perspective, take decisive rapid action, and manage spend responsibly. Make clear choices, set ambitious goals, and be accountable for results. Speak up and fearlessly challenge the norm.