You must have strong social media knowledge, be organized, adaptable, and have excellent communication skills for this Audience Growth and Engagement Intern position.

You will assist in audience growth strategies through social media platforms, newsletters, and alerts, collaborating with news teams and optimizing content for maximum engagement. Attend news meetings, sharpen critical thinking skills, and coordinate plans with national teams.

Marketing

Media & Journalism

Large

Gannett Co., Inc. (NYSE: GCI) is a subscription-led and digitally-focused media and marketing solutions company committed to empowering communities to thrive. 

Our network includes USA TODAY and 200+ local media brands, LocaliQ digital marketing solutions, Newsquest's 120+ UK media brands, USA TODAY NETWORK Ventures, and more!

Entertainment & Media

Gannett | USA TODAY NETWORK

<ul><li>The audience growth team works with both local newsrooms and USA TODAY to drive audience on social media, video, audio, newsletters, messaging and emerging platforms.&nbsp;</li><li>We’re looking for a self-starter and someone who is nimble, thoughtful and curious. They will be able to spot opportunities for us to engage with our audiences and help us evolve with our platforms and tools.&nbsp;</li><li>The ideal candidate will help our local newsrooms coordinate tentpole events and projects, working with in-market journalists to craft well-rounded audience plans and execute new ideas. They will also help serve as a bridge between our national publication, USA TODAY, and our local newsrooms, working with the team to develop plans to collaborate and elevate key local stories and projects to a national audience.&nbsp;</li><li>In addition, this will be an inclusive audience internship experience, and the right candidate should expect to also learn and work on local news experiments, newsletters, social media, and alongside the USA TODAY audience team to create and collaborate on stories, photos, videos, graphics and other content, and optimize them for different social/digital platforms.&nbsp;</li><li>The candidate should demonstrate a strong understanding of audience metrics, engagement tactics on social media platforms, and search engine optimization. This role can include early morning, night and weekend work.&nbsp;</li><li>This internship is for individuals of diverse backgrounds who represent communities that are historically underserved, marginalized, and adversely affected by persistent poverty and inequality and have not achieved full participation in all aspects of our society, and whose contributions and diverse perspectives are essential to the economic wellbeing health and security of our communities. Current students must be able to manage a full-time internship.&nbsp;</li></ul>

Currently Studying

The audience growth team works with both local newsrooms and USA TODAY to drive audience on social media, video, audio, newsletters, messaging and emerging platforms. We’re looking for a self-starter and someone who is nimble, thoughtful and curious. They will be able to spot opportunities for us to engage with our audiences and help us evolve with our platforms and tools. The ideal candidate will help our local newsrooms coordinate tentpole events and projects, working with in-market journalists to craft well-rounded audience plans and execute new ideas. They will also help serve as a bridge between our national publication, USA TODAY, and our local newsrooms, working with the team to develop plans to collaborate and elevate key local stories and projects to a national audience. In addition, this will be an inclusive audience internship experience, and the right candidate should expect to also learn and work on local news experiments, newsletters, social media, and alongside the USA TODAY audience team to create and collaborate on stories, photos, videos, graphics and other content, and optimize them for different social/digital platforms. The candidate should demonstrate a strong understanding of audience metrics, engagement tactics on social media platforms, and search engine optimization. This role can include early morning, night and weekend work. This internship is for individuals of diverse backgrounds who represent communities that are historically underserved, marginalized, and adversely affected by persistent poverty and inequality and have not achieved full participation in all aspects of our society, and whose contributions and diverse perspectives are essential to the economic wellbeing health and security of our communities. Current students must be able to manage a full-time internship. 

Underserved Communities Internship Program: Audience Growth and Engagement Intern

Requirements

Responsibilities

Application Process

Gannett | USA TODAY NETWORK

Mission & Purpose