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Analyst - Marketing Enablement

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American Express

17d ago

  • Job
    Full-time
    Entry, Junior & Mid Level
  • Marketing
    Business, Operations & Strategy
  • New York

AI generated summary

  • You need project management skills, attention to detail, strong communication, analytical thinking, a collaborative spirit, and preferably MarketingForce experience. A Bachelor’s degree is preferred.
  • You will manage marketing campaigns, collaborate on execution plans, oversee creative development, analyze results, and mentor new colleagues.

Requirements

  • Minimum Qualifications
  • Project management experience and organization skills, with the ability to manage tight timelines and multiple priorities to deliver flawless execution
  • Strong attention to detail, serving as a process-focused thinker
  • Effective written and verbal communication skills, building and leveraging relationships to create solutions
  • Strong mix of analytical and critical thinking skills to implement impactful solutions that drive results
  • Desire to learn and be part of a fast-paced, dynamic team
  • Demonstrate collaborative approaches to drive a project/initiative to completion, contributing to a team culture that promotes teamwork and fun
  • MarketingForce experience preferred
  • Bachelor's Degree Preferred

Responsibilities

  • Own a portfolio of marketing campaigns designed to drive incremental revenue and customer engagement, managing end-to-end campaign set up and delivery
  • Partner with marketing and operations teams to understand offer constructs, develop go to market execution plans, and implement new offers to engage customers
  • Collaborate with stakeholders on messaging and creative development process, owning reviews with internal stakeholders and approvals with brand, legal and compliance
  • Participate in campaign results analyses, understanding customer behavior and providing actionable recommendations on how to improve performance against goals
  • Assist with hiring, training, and development of new colleagues as they join the team, mentoring junior colleagues on best practices

FAQs

What is the primary role of the Analyst - Marketing Enablement at American Express?

The Analyst - Marketing Enablement is responsible for overseeing and maintaining a portfolio of marketing campaigns, which includes managing end-to-end campaign set up and delivery, collaborating with teams on messaging and creative development, and participating in campaign results analyses.

What qualifications are required for this position?

A bachelor's degree is preferred, along with project management experience, strong attention to detail, effective written and verbal communication skills, and a mix of analytical and critical thinking skills.

What is the salary range for the Analyst - Marketing Enablement position?

The salary range for this position is $55,000.00 to $105,000.00 annually, plus bonus and benefits.

Are there opportunities for career development within this role?

Yes, there are career development and training opportunities available as part of being on Team Amex.

What benefits are provided to employees in this role?

Benefits include competitive salaries, bonus incentives, a 6% company match on retirement savings, comprehensive medical and dental insurance, 20+ weeks of paid parental leave, access to wellness centers, counseling support, and flexible work arrangements.

Does the company offer any support for mental health and well-being?

Yes, American Express offers free and confidential counseling support through their Healthy Minds program, as well as wellness centers staffed with healthcare professionals.

What are the working arrangements for this position?

The position offers flexible working models, which may include hybrid, onsite, or fully virtual arrangements depending on the role and business needs.

Does American Express support diversity and equal opportunity in employment?

Yes, American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.

Is there an expectation for this role to engage in team mentorship?

Yes, the analyst will assist with hiring, training, and mentoring junior colleagues on best practices as they join the team.

Is visa sponsorship available for this position?

No, employment eligibility to work with American Express in the U.S. is required, and the company will not pursue visa sponsorship for this position.

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American Express

Finance
Industry
10,001+
Employees
1850
Founded Year

Mission & Purpose

At American Express, we know that with the right backing, people and businesses have the power to progress in incredible ways. Whether we’re supporting our customers’ financial confidence to move ahead, taking commerce to new heights, or encouraging people to explore the world, our colleagues are constantly striving to uphold our powerful backing promise to our customers and each other every day. These beliefs have been our North Star for 170 years as our business transformed – from helping evacuate travelers during World Wars, to ensuring the safety of our customers’ funds during the Great Depression in the U.S., to creating the Shop Small® movement to help small businesses recover from the Financial Crisis, to providing aid to communities impacted by many natural disasters and so much more. For generations, the key to our success has been the determination and resilience of our American Express colleagues. Now, as a globally integrated payments company, we work together to provide customers with access to products, insights and world-class experiences that enrich lives and build business success. Join us and let’s lead the way together.

Culture & Values

  • We Back Our Customers

    Relationships are at the heart of our business. We strive to be essential to our customers by delivering exceptional products, services and experiences every day – and promise to have their backs in everything we do.

  • We Make It Great

    We deliver an unparalleled standard of excellence in everything we do, staying focused on the biggest opportunities to be meaningful to our customers. From our innovative products to our world-class customer service, our customers expect the best—and our teams are proud to deliver it.

  • We Do What’s Right

    Customers choose us because they trust our brand and people. We earn that trust by ensuring everything we do is reliable, consistent, and with the highest level of integrity.

  • We Respect People

    We trust and respect one another for who we are and what we contribute. We are accountable to one another and empower every voice through open, courageous dialogue so others feel heard.

  • We Embrace Diversity

    We see diversity of people and experiences as fuel for the creativity and innovation we need to be and deliver our best.

  • We Stand for Inclusion

    We all have biases. However, we do not tolerate bias that excludes or minimizes anyone – all people belong. We’re committed to ensuring that we have a welcoming and inclusive culture where everyone’s voice matters and where people of all races, ethnicities, genders, gender identities, sexual orientations, ages, religions, disabilities and viewpoints can thrive.

  • We Win As a Team

    We view each other as colleagues—part of the same team, striving to deliver the brand promise to our customers and each other every day. Individual performance is essential and valued, but never at the expense of the team.

  • We Support Our Communities

    We respect our communities and are committed to working together so they can thrive and make a meaningful difference in the world.