FAQs
What are the main responsibilities of an Associate Manager, Licensing for Action & Outdoor Sports product development and merchandising?
The main responsibilities include guiding design and development for product licensees, overseeing all phases of product development from concept to production, ensuring products align with brand strategy, and maximizing new distribution opportunities.
How does the Associate Merchandising Manager support the commercial end of the business?
The Associate Merchandising Manager supports the commercial end of the business by ensuring that products offered to the marketplace meet demand for product segmentation and capitalize on new distribution opportunities.
What qualifications or skills are required for this role?
Qualifications may include experience in product development for a licensing company, knowledge of the action and outdoor sports market, excellent project management skills, and strong communication and negotiation abilities.
What brands or product categories will the Associate Manager be working with?
The Associate Manager will be working with Authentic’s product licensees for their respective brands in the action and outdoor sports categories.
How does the Associate Manager ensure that products align with the brand's product strategy and aesthetic?
The Associate Manager ensures products align with the brand's strategy and aesthetic by guiding design and development, overseeing all product development phases, and ensuring that products meet contractual definitions.