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Associate Marketing Manager, Tostitos & Dips

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PepsiCo

Yesterday

  • Job
    Full-time
    Junior Level
  • Marketing
    Business, Operations & Strategy
  • Mississauga

AI generated summary

  • You need 2+ years in marketing, strong analytical skills, project and budget management experience, and a proven ability to deliver results through collaboration and creativity.
  • You will support growth strategies, manage innovation pipelines, oversee budgets, analyze performance, and ensure alignment with US brand teams for Tostitos & Dips.

Requirements

  • 2+ years of relevant marketing experience
  • Exceptional marketing capability and proven track record of delivering results through best-in-class collaboration, consumer mindset, creative excellence, complex problem solving
  • Proven track record of analytical prowess and ability to source, analyze and drive action from various data sets/sources
  • Excellent project and budget management: Demonstrated ability to manage multiple projects with competing timelines across a diverse group of cross-functional stakeholders while delivering quality work on-time and on-budget

Responsibilities

  • Responsibilities
  • Responsible for supporting delivery of AOP (volume, share, equity growth) for Tostitos & Dips businesses.
  • Support the Tostitos planning cycle (Strategic Planning, Annual Business Plans, etc.), and lead Dips planning cycle to deliver clear growth strategies grounded in insights.
  • Lead development and execution of innovation pipeline from concept to launch for the Tostitos & Dips businesses, including cross-functional team management.
  • Lead performance management including business scorecards and post-games, leveraging learnings to drive stepchange in key KPIs.
  • Drive creative excellence in Media & Communications planning, working with Insights and agency partners to deliver effective, consumer-loved programming.
  • Oversee & manage Tostitos & Dips budgets, ensuring accuracy and preventing over/under spends.
  • Wire & collaborate with the US brand teams to ensure shared learning and strategic alignment.

FAQs

What is the primary focus of the Associate Marketing Manager for Tostitos & Dips?

The primary focus is to support the strategic vision and brand planning for the Tostitos & Dips portfolio, ensuring creative excellence in consumer programs and effective commercial execution.

What qualifications are required for the Associate Marketing Manager position?

Candidates must have 2+ years of relevant marketing experience, exceptional marketing capability, analytical prowess, and excellent project and budget management skills.

What kind of experience is preferred for this role?

A proven track record of delivering results through best-in-class collaboration, consumer mindset, creative excellence, and complex problem-solving is preferred.

Will the Associate Marketing Manager be involved in budget management?

Yes, the Associate Marketing Manager will oversee and manage Tostitos & Dips budgets, ensuring accuracy and preventing over/under spends.

What types of projects will the Associate Marketing Manager manage?

The Associate Marketing Manager will lead the innovation pipeline from concept to launch, manage performance metrics, and drive creative excellence in media and communications planning.

What benefits does PepsiCo offer to employees?

PepsiCo provides competitive compensation and comprehensive benefits designed to fit unique needs, a dynamic and inclusive culture, and support for professional growth and development.

Is there a focus on sustainability at PepsiCo?

Yes, PepsiCo is committed to inspiring positive change for people and the planet through sustainability goals.

What is the company culture like at PepsiCo?

PepsiCo promotes a dynamic and inclusive culture that encourages employees to bring their whole selves to work, where everyone is welcome.

How does the role contribute to company's goals?

The Associate Marketing Manager supports the delivery of annual operating plan goals including volume, share, and equity growth for the Tostitos & Dips businesses.

Will the Associate Marketing Manager collaborate with other teams?

Yes, the role involves collaborating with US brand teams to ensure shared learning and strategic alignment across functions.

PepsiCo

What makes you unique, makes us better.

Retail & Consumer Goods
Industry
10,001+
Employees
1965
Founded Year

Mission & Purpose

PepsiCo is a playground for curious people. We invite thinkers, doers, and changemakers to champion innovation, take calculated risks, and challenge the status quo. From executives to team members on the front lines, we’re excited about the future. We take chances. Together, we dare to make the world a better place. Our associates are the magic ingredient. Each of them plays an integral role in helping create deep connections between people and our products. Think about your last group celebration: Chances are, one of our iconic brands was by your side. At PepsiCo, you’re invited to be a part of a global team of innovators who make, move, and sell these products—which are enjoyed by more than 1 billion people a day. A career at PepsiCo means working in a culture where everyone’s welcome. Here, you can dare to be yourself. No matter who you are or where you’re from, you can influence the people around you and the world at large. By showing up, you’ll have the opportunity to learn, develop and grow your skills for the future. Our supportive teams can fuel your professional goals to make a global impact on people and the planet.

Benefits

  • Well-being

    We offer programs for you and your family to help you reach your personal physical, emotional and financial well-being goals.

  • Retirement Benefits

    Our savings and retirement benefits are designed to help you reach your future retirement goals.

  • Health and Insurance Benefits

    We’re committed to helping you and your family live a healthy lifestyle. Our medical options provide access to quality, affordable health care.