FAQs
What are the primary responsibilities of a Brand Expression Designer at P&G Design?
The primary responsibilities of a Brand Expression Designer at P&G Design include crafting the visual strategy, design, and execution on our brands to drive loyalty and create irresistible consumer experiences.
What qualities are important for a successful Brand Expression Designer at P&G Design?
Successful Brand Expression Designers at P&G Design possess imagination, curiosity, courage, and inspiration. They approach business challenges through an empathetic lens, focusing on consumer-centric design that builds the business. They also balance left and right-brained thinking to bring great design that elevates brands to icons.
How does Design play a critical role in driving loyalty with consumers at P&G?
Design is critical at P&G in driving loyalty beyond reason with consumers. By crafting visual strategies that resonate with consumers and create irresistible experiences, Design helps elevate brands to icons and build strong connections with consumers.
What is the overall goal of a Brand Expression Designer at P&G Design?
The overall goal of a Brand Expression Designer at P&G Design is to lead with creativity and imagination to create consumer-centric design that drives loyalty and elevates brands to icons. Through strategic design and execution, Brand Expression Designers contribute to the success and growth of the business.