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Brand Manager, DACH (m/w/d)

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SC Johnson

1mo ago

  • Job
    Full-time
    Junior & Mid Level
  • Customer Relations
    Marketing
  • Düsseldorf

AI generated summary

  • You should have a Master’s in Business/Marketing, 2-4 years in FMCG, Excel/PowerPoint skills, fluent in German/English, strong communication, initiative, organization, and a desire for international career growth.
  • You analyze market data, recommend strategies for growth, manage local marketing plans, execute promotions, develop trade presentations, support product launches, and create marketing assets.

Requirements

  • Du hast vorzugsweise einen Master-Abschluss in Betriebswirtschaftslehre, Marketing, o.ä.
  • Mindestens 2-4 Jahre Berufserfahrung im oben genannten Aufgabenfeld, optimalerweise im FMCG-Bereich
  • Microsoft Office (vor allem Excel, Power Point) sind kein Problem für Dich
  • Du sprichst und schreibst fließend Deutsch und Englisch
  • Du verfügst über sehr gute Kommunikationsfähigkeiten und bist ein Teamplayer
  • Du zeigst gerne ein hohes Maß an Eigeninitiative und Schnelligkeit, um die besten Ergebnisse zu erzielen
  • Organisations- und Planungstalent gehören zu Deinen Stärken.
  • Du arbeitest gerne in einem internationalen Umfeld und hast das Ziel eine internationale Karriere zu führen (ein potenzieller nächster Schritt könnte außerhalb des lokalen Markts liegen)

Responsibilities

  • Du analysierst Marktdaten und entwickelst eigenständig Empfehlungen, um Marktanteilswachstum voranzutreiben
  • Du bist Verantwortlich für die Planung, Ausführung und Steuerung von lokalen Marketingplänen, einschließlich des gesamten Marketing-Mix
  • Du setzt Konsumenten- und Handels- Promotion-Pläne in enger Abstimmung mit dem lokalen Vertriebsteam und externen Agenturen um
  • Du entwickelst Handelspräsentationen mit Einsatz von regionalen Materialien
  • Du unterstützt bei Produkteinführungen in enger Zusammenarbeit mit dem regionalen Marketing-Team
  • Du beteiligst dich an der Entwicklung von Artworks, Point-of-Sale und Media Assets für den jeweiligen lokalen Markt
  • Du bringst dich proaktiv in individuellen Projekten und in das Tagesgeschäft ein

FAQs

What are the primary responsibilities of the Brand Manager, DACH position?

The primary responsibilities include managing a part of the Glade® brand in the air freshener category, analyzing market data, planning and executing local marketing plans, implementing consumer and trade promotion plans, developing trade presentations, supporting product launches, and proactively participating in individual projects and day-to-day activities.

What qualifications are required for this position?

A Master's degree in Business Administration, Marketing, or a related field is preferred, along with 2-4 years of work experience in a similar role, ideally within the FMCG sector. Fluency in German and English, along with strong communication skills, is also required.

Is there an opportunity for professional development in this role?

Yes, the company offers excellent opportunities for development and advancement within a collaborative work environment.

What skills are important for the Brand Manager, DACH?

Important skills include strong communication abilities, a collaborative team spirit, initiative, speed in achieving results, organizational and planning talents, and a willingness to work in an international environment.

Where is the Brand Manager, DACH position located?

The position is based in Erkrath, Germany.

What benefits does this role offer?

Benefits include 30 days of vacation, a flexible home-office policy, company conventions, various corporate events, and recognition within a Great Place To Work certified employer.

Can the Brand Manager, DACH role lead to international career opportunities?

Yes, there may be opportunities for career advancement outside of the local market as part of the international trajectory.

What is the company's commitment to diversity and inclusion?

The company is committed to building a diverse, inclusive, and supportive work environment and actively works to attract, hire, and retain diverse talent.

Do candidates need to have work authorization in Germany to apply?

Yes, candidates must be legally authorized to work in the country where they apply.

What marketing tools are expected to be used in this role?

Proficiency in Microsoft Office, especially Excel and PowerPoint, is expected for developing marketing materials and presentations.

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SC Johnson

A family company at work for a better world™.

Manufacturing & Electronics
Industry
10,001+
Employees
1886
Founded Year

Mission & Purpose

We’re SC Johnson, a family company at work for a better world™. We are a leading manufacturer of household cleaning products and products for home storage, air care, pest control, shoe care and professional products. SC Johnson’s high-quality products and iconic brands include OFF!®, Raid®, Glade®, Windex®, Scrubbing Bubbles®, Ziploc®, Mrs. Meyer’s® Clean Day, method®, Autan®, Baygon®, Mr Muscle®, Duck®, Lysoform® and more, and are in homes, schools and businesses in virtually every country worldwide. We’re a fifth-generation, family-owned and led company with 13,000 employees and operations in 70 countries. Founded in 1886 and headquartered in Racine, Wisconsin, we believe that a more sustainable, healthier and transparent world that inspires people and creates opportunities isn't just possible – it's our responsibility. SC Johnson includes both SC Johnson Professional, providing solutions to healthcare, industrial and institutional markets, and SC Johnson Lifestyle Brands, a growing house of like-minded brands working together for bold, transformative growth.