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Business Analyst, Amazon Ads

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Amazon

1mo ago

  • Job
    Full-time
    Junior Level
  • Data
    Marketing
  • Bangalore

AI generated summary

  • You need experience in data analysis, SQL/ETL, dashboarding, and statistical methods. Familiarity with e-commerce or marketing analytics is a plus.
  • You will enhance advertiser experience, identify opportunities to boost ad sales efficiency, support process setup, track initiatives, and publish periodic health reports.

Requirements

  • Experience defining requirements and using data and metrics to draw business insights
  • Experience with SQL or ETL and Dashboarding (Tableau, Quicksight)
  • 1+ years of tax, finance or a related analytical field experience
  • Experience with statistical analysis, regression modeling and forecasting, time series analysis, data mining, financial analysis, dynamic pricing, demand modeling, game theory and customer/product segmentation
  • Experience with e-commerce, retail or marketing analytics would be an advantage.
  • Experience in designing and implementing custom reporting systems using automation tools

Responsibilities

  • Drive programs to improve advertiser experience through programmatic and influencing cross-team stakeholders
  • Work on opportunity identification for improving Ad sales and build operational efficiencies for ad sales account managers as well as sales force
  • Support business teams in setting up processes and dashboards for tracking initiatives, business health; Publish periodic reports on program health

FAQs

What is the location for the Business Analyst position?

The position is based at Amazon India in Bangalore.

What qualifications are required for this role?

Basic qualifications include experience defining requirements and using data and metrics to draw business insights, experience with SQL or ETL and dashboarding (Tableau, Quicksight), and 1+ years of experience in tax, finance, or a related analytical field.

Are there any preferred qualifications for this job?

Yes, preferred qualifications include experience with statistical analysis, regression modeling, e-commerce or retail analytics, and designing and implementing custom reporting systems using automation tools.

What kind of analytical skills should I have for this role?

You should have deep analytical skills, including experience with statistical analysis, forecasting, data mining, and financial analysis.

What is the focus of the projects I will be working on?

You will drive programs to improve advertiser experience, identify opportunities for improving ad sales, and build operational efficiencies for ad sales account managers.

Is experience in digital advertising necessary for this role?

While not required, experience in digital advertising, e-commerce, retail, or marketing analytics would be advantageous.

Will I be involved in cross-team collaborations?

Yes, the role involves influencing cross-team stakeholders and collaborating with various business teams.

What tools will I need to be familiar with?

You should be familiar with SQL, ETL processes, and dashboarding tools such as Tableau and Quicksight.

Will I need to create reports as part of my job?

Yes, you will publish periodic reports on program health and support business teams in setting up dashboards for tracking initiatives.

What type of culture does Amazon Ads promote?

Amazon Ads promotes an inclusive culture that empowers Amazonians to deliver the best results for customers.

Retail & Consumer Goods
Industry
10,001+
Employees
1994
Founded Year

Mission & Purpose

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. We are driven by the excitement of building technologies, inventing products, and providing services that change lives. We embrace new ways of doing things, make decisions quickly, and are not afraid to fail. We have the scope and capabilities of a large company, and the spirit and heart of a small one. Together, Amazonians research and develop new technologies from Amazon Web Services to Alexa on behalf of our customers: shoppers, sellers, content creators, and developers around the world. Our mission is to be Earth's most customer-centric company. Our actions, goals, projects, programs, and inventions begin and end with the customer top of mind. You'll also hear us say that at Amazon, it's always "Day 1."​ What do we mean? That our approach remains the same as it was on Amazon's very first day - to make smart, fast decisions, stay nimble, invent, and focus on delighting our customers.