CET IDM Brand Training Manager

Pfizer

Jan 15

Job
Full-time
Senior & Expert Level
Sales & Business Development
Education & Teaching
Madrid
Remote
Quick Apply

AI generated summary

You need a bachelor's degree, 5+ years in sales, training, or marketing, excellent presentation skills, stakeholder management, project management, and proficiency in MS Office and digital tools.
You will drive training strategies, develop curricula, oversee content, deliver training sessions, collaborate with teams, coach colleagues, and ensure standardization across brands and regions.

Requirements

Bachelor’s degree (preferably scientific)
Strong track record of success for min 5 years as sales representative, trainer or marketer or related role - Assigned BU Sales and Product experience is an asset.
Min 5 years of training delivery experience (Pharmaceutical or equivalent industry)
Excellent training delivery, presentation, and facilitation skills – both ‘face to face’ and ‘virtual’ at all levels.
Ability to develop and deliver multi-mode communications that convey a clear understanding of the unique needs of different audiences.
Excellent stakeholder management & influencing skills at all levels.
Evidence of successful cross-functional & cross-cultural working
Ability to manage multiple, complex projects simultaneously.
Ability to align knowledge with business priorities and execute strategies accordingly
Passion for innovation and trying new approaches. Proficient in MS Office (Excel, PowerPoint) and interested in developing digital competencies (e.g., training delivery tools, AI, and learning content management systems).
Ability to make sense of complex information to make sound judgment and decision making with minimal direction
A track record of holding self and others accountable to meet commitments
English language competency: ability to speak and present English in business setting.
Flexibility to travel domestically and internationally, as required, and to be mobile in various work environments.

Responsibilities

Serve as the primary representative of the Customer Engagement Training organization, acting as a strategic partner to brand leadership to drive BU and Brand strategic priorities.
Define both short-term and long-term training priorities for sales team for allocated Brands, in collaboration with allocated BU business and brand leadership as well as other key stakeholders.
Foster strong relationships with Business Unit Partners, collaborating closely with Leadership, Marketing, Medical, Sales, Regulatory, and Legal teams to prioritize training needs and manage demands effectively.
Develop/translate/localise and oversee GCMA approval learning journey and training curriculum to address brand needs, coordinating with team members for an integrated approach to content development and mastery.
Oversee the translation, localisation, development where required and approval (where required) of training content.
Utilize learning technology and manage training courses using Pfizer endorsed platforms such as Microsoft Teams, PLA Platform and Qstream.
Oversee the certification process for customer-facing colleagues according to CET core standards and local regulatory requirements.
Lead the programme management, development, and execution of training programs in accordance with Product business strategies, BU needs, selling and coaching model constructs, and pre-determined impact and outcome metrics.
Ability to deliver all skills related to an effective communication of our brands: selling skills, objection handling, effective communication, customer understanding etc.
To ensure, whenever possible, that core Customer Engagement Training content is used. The role may serve, when required, as a training content development expert for local training needs Brand POAs, brand & business acceleration efforts, and dynamic training needs.
Oversee multi-modal learning resources, including print, eLearning modules, leader-led workshops, presentations, pre-launch and launch training sessions, and sustainability programs.
Lead and/or participate in a cross-functional team construct to form and implement Brand Training Curricula, including planning, logistics, participant management.
Conduct and coordinate engaging training sessions, utilising Subject Matter Experts where necessary, both virtually and in person, covering product knowledge, disease states, competitive analysis, market dynamics, customer dynamics, sales techniques, and technical expertise.
Provide coaching and mentorship to colleagues throughout their training journey.
Support the development of training capabilities among team members.
Collaborate with the wider Global Customer Engagement (CET IM and Global Content Creation Teams) to provide local training content needs and determine suitable core content for implementation.
Understanding GCET service offerings, organizational capabilities and leverage such knowledge to analyse market and other relevant data to identify new training needs and refine existing training curriculum and recommend new trainings to optimize salesforce effectiveness.
Within market, drive the standardisation of Brand Training working model across brand, Therapy areas and Business Units.
Familiarize with and act as an expert for the current selling framework, market and customer content, new disease states and treatments across the current and future product portfolio.
Participate in Field Visits with Customer Facing Colleagues, to maintain ‘real life’ understanding of assigned brand/s and coach/upskill the CFC where necessary.
Senior TM is accountable for working across ICO Brand and Medical Teams, Local CET IDM Training Managers, CET Brand Excellence Lead and GCET TAP Team for assigned BU/brand to drive quality and harmonisation of Global Core content for the IDM Region and ensure identification and timely escalation of ‘regional’ content requirements.
The CET IDM Senior Brand Training Manager serves as the point of contact and champion for other CET IDM TMs in different countries for the specific brand or therapeutic area assigned. He/she is responsible for upskilling TMs on new data and providing ad hoc training if needed.
The Senior TM participates in strategic brand meetings alongside the Excellence Lead, representing CET IDM and will be accountable for guiding other TMs on updates related to materials and strategy afterwards.

FAQs

What is the primary responsibility of the CET IDM Brand Training Manager?

The primary responsibility is to provide customer engagement training for one or more brands, Business Unit (BU), or Therapeutic Area (TA), ensuring that Customer Facing Colleagues (CFCs) have the necessary skills and knowledge to represent Pfizer effectively in the marketplace.

What qualifications are required for this position?

A Bachelor’s degree (preferably scientific) and a strong track record of success for a minimum of 5 years as a sales representative, trainer, marketer, or related role are required.

What kind of experience is preferred for applicants?

A minimum of 5 years of training delivery experience in the pharmaceutical or equivalent industry, along with assigned BU sales and product experience, is preferred.

What skills are necessary for this role?

Excellent training delivery, presentation, and facilitation skills, excellent stakeholder management and influencing skills, as well as the ability to manage multiple complex projects simultaneously are necessary.

Will the CET IDM Brand Training Manager be required to travel?

Yes, there is flexibility to travel domestically and internationally as required for this position.

How will the role collaborate with other teams?

The CET IDM Brand Training Manager will collaborate closely with leadership, marketing, medical, sales, regulatory, and legal teams to prioritize training needs and manage demands effectively.

What is the significance of training delivery platforms in this role?

The role will utilize learning technology and manage training courses using Pfizer endorsed platforms such as Microsoft Teams, PLA Platform, and Qstream.

What competencies are emphasized for this position?

Key competencies include program management, impact and influence, motivating others, business acumen, strategic agility, and cross-functional and project leadership.

What is the role's involvement in developing training content?

The role involves defining, developing, translating, localizing, and overseeing the approval of training content to address brand needs and ensuring a cohesive learning journey.

How does this role contribute to the overall company culture at Pfizer?

This position supports Pfizer's value-oriented corporate culture focused on courage, joy, equity, and excellence, contributing to breakthroughs that change patients' lives.

Pfizer

Pharmaceutical Manufacturing

Science & Healthcare

Industry

10,001+

Employees

1849

Founded Year

Mission & Purpose

Pfizer is a global biopharmaceutical company dedicated to discovering, developing, and delivering innovative healthcare solutions. They are committed to improving the health and well-being of people around the world. Pfizer's mission is to be a leading force in the fight against diseases and to provide access to safe, effective, and affordable medicines. Their purpose is to make a positive impact on society by advancing medical science, developing breakthrough therapies, and collaborating with healthcare professionals and partners to address unmet medical needs. With a focus on research, development, and the production of pharmaceutical products, Pfizer plays a vital role in shaping the future of healthcare and improving patient outcomes.