Digital Brand Marketing Specialist (12 month FTC)

Mercedes-Benz AG

Aug 14

Applications are closed

Job
Full-time
Mid Level
Milton Keynes

Requirements

Ø Experience in developing and delivering marketing campaigns
Ø Paid Media experience is not essential but is advantageous
Ø Experience in managing and partnering with suppliers
Ø Attention to detail, excellent organisation skills and ability to manage multiple projects and responsibilities
Ø Experience using data analysis and reporting dashboards to identify campaign insights and optimise performance
Ø Analytical tendencies with a natural curiosity to measure, test and learn to get the best results
Ø Ability to succeed in a fast-paced, rapidly evolving and changing environment
Ø Advanced presentation skills and ability to influence and negotiate at a senior level

Responsibilities

In this role, you will be responsible in supporting the Digital Marketing Manager with the development, delivery, and optimisation of national digital-first media campaigns to support the sales objectives for key business areas including Fleet, Customer Services and TEV.
Prepare and deliver impactful national media campaigns, co-ordinating across the business and utilising the entire channel mix (digital and broadcast channels) to deliver brand campaigns, drive leads and generate revenue.
Maximise media efficiency and impact through appropriate media planning. Integrate and exploit new media opportunities to drive innovation.
Have a good understanding of the creative/media process with the ability to confidently contribute to the development process, working closely in partnership with our marketing agencies.
Work with all internal/external teams to monitor ongoing campaign performance. Focus on leveraging analytics to drive insights, execution and optimisation of campaigns.
Ensure brand consistency and accuracy by closely working together with the Region Europe Content Hub Team, maximising use of central assets where relevant.
Prepare and present campaign opportunities and reports for key internal stakeholders.
Support in controlling budgets to meet plans and manage on-going financial administration ensuring process is followed for the generation of all purchase orders, invoices and accruals.

FAQs

What is the duration of the contract for the Digital Brand Marketing Specialist position?

The position is a 12-month fixed-term contract.

What are the primary responsibilities of the Digital Brand Marketing Specialist?

The primary responsibilities include supporting the Digital Marketing Manager with the development, delivery, and optimisation of national digital-first media campaigns, preparing and delivering impactful media campaigns, maximising media efficiency, monitoring campaign performance, and managing budgets.

Is paid media experience required for this role?

Paid media experience is not essential but is advantageous.

What skills are important for this position?

Important skills include experience in developing and delivering marketing campaigns, attention to detail, excellent organisational skills, analytical tendencies, advanced presentation skills, and the ability to manage multiple projects.

How does the company promote work-life balance?

The company promotes work-life balance through access to colleague wellbeing resources, an Employee Assistance Programme, flexible working opportunities, and a hybrid working approach.

Will I have opportunities for professional development?

Yes, the company encourages development and provides training and knowledge to help you reach your potential.

What type of team culture does Mercedes-Benz Cars promote?

Mercedes-Benz Cars promotes a culture of appreciation and respect, where diversity is celebrated, and everyone is valued for their unique backgrounds and experiences.

What should I expect once I click apply for this role?

Once you click apply, you will be directed to the Mercedes-Benz Group careers portal to complete a short application form, and the recruitment team will support you throughout the process.

Can I expect to receive updates on my application status?

Yes, you will be communicated with via email or phone throughout the recruitment process to keep you updated on your application status.

Are there any specific legal requirements for applicants?

Yes, applicants must have the right to work in the UK and should be aware that the company can only accept applications from those who meet this requirement.

Mercedes-Benz AG

Automotive

Industry

10,001+

Employees

Mission & Purpose

Mercedes-Benz is a renowned global automotive company that specialises in luxury vehicles, trucks, buses, and mobility services. With a rich heritage spanning over a century, Mercedes-Benz is synonymous with exceptional engineering, innovative design, and a commitment to uncompromising quality. Their extensive product lineup includes a wide range of cars, SUVs, and electric vehicles that embody elegance, performance, and cutting-edge technology. Mercedes-Benz's ultimate mission is to provide customers with unparalleled driving experiences, setting new standards of safety, comfort, and sustainability. With a focus on innovation, craftsmanship, and the pursuit of automotive excellence, Mercedes-Benz continues to shape the future of mobility and lead the industry with their iconic brand and unwavering dedication to customer satisfaction.