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Digital Content Designer

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The AA

16d ago

  • Job
    Full-time
    Mid & Senior Level
  • Design
    Product
  • London

AI generated summary

  • You must have expertise in web/app content management, UX copywriting, SEO, and agile methodologies, with experience in Financial Services, strong communication skills, and knowledge of Sitecore and Figma.
  • You will create user-focused content, collaborate with designers, translate legal language, conduct user research, manage content in Sitecore CMS, and align with TCF principles using departmental KPIs.

Requirements

  • Proficient in creating and managing content for websites and apps, with a strong ability to structure complex information for transactional websites.
  • Experience in the Financial Services or Banking industries is crucial for this role.
  • Skilled in writing UX copy, familiar with user journeys, wireframes, and prototypes, and experienced in creating high-quality, engaging content optimized for mobile and search engines.
  • Excellent written and verbal communication skills, with meticulous attention to detail and a strategic, results-focused approach using data and insights to influence copy.
  • Strong understanding of SEO, keyword research, and proficient in using Sitecore CMS or equivalent CMS, as well as Figma or similar tools.
  • Experienced in working within agile/scrum environments, using JIRA or similar workflow tools, and knowledgeable in Google Analytics and Quantum Metrics or similar tools.
  • Self-starter with strong initiative, excellent organizational and interpersonal skills, eager to learn and develop, and reflects our brand values: Courtesy, Care, Expertise, Dynamism, and Collaboration.

Responsibilities

  • Collaborate with UI/UX designers to create user-focused content and seamless customer journeys.
  • Write and edit copy in line with our brand, tone of voice, and house style guidelines.
  • Translate legal/compliance requirements into user-friendly language.
  • Conduct user research to inform content decisions and test content performance for continuous improvement.
  • Build and edit content pages in the Sitecore CMS, presenting content to stakeholders and incorporating feedback.
  • Use departmental KPIs to guide content creation and ensure Treating Customers Fairly (TCF) principles are embedded in our culture.

FAQs

What is the job title for this position?

The job title is Digital Content Designer.

Where is the job located?

The job is located in London, with hybrid working that requires 2 office days per week.

What is the employment type for this role?

The employment type is permanent and full-time.

What additional benefits are offered for this position?

The position offers an annual bonus along with various other benefits.

What type of content will the Digital Content Designer be creating?

The Digital Content Designer will be creating engaging, on-brand content for the app, website, and chatbot.

Is experience in a specific industry required for this role?

Yes, experience in the Financial Services or Banking industries is crucial for this role.

What tools or software should candidates be proficient in for this position?

Candidates should be proficient in Sitecore CMS or equivalent CMS, Figma or similar tools, and have a strong understanding of SEO and keyword research.

Will the Digital Content Designer need to conduct user research?

Yes, the role involves conducting user research to inform content decisions and test content performance for continuous improvement.

How many annual leave days are offered?

The position offers 25 days of annual leave plus bank holidays, along with a holiday buying scheme.

Does The AA offer any kind of pension scheme?

Yes, The AA offers a Worksave pension scheme with up to a 7% employer contribution.

Are there opportunities for employee development in this position?

Yes, there are diverse learning and development opportunities to support career progression.

Is The AA an equal opportunities employer?

Yes, The AA is an equal opportunities employer and values diversity in its workforce.

What qualities does The AA look for in a candidate?

The AA seeks self-starters with strong initiative, excellent organizational and interpersonal skills, and individuals eager to learn and develop while reflecting their brand values: Courtesy, Care, Expertise, Dynamism, and Collaboration.

It's OK, when you're with the AA​

Manufacturing & Electronics
Industry
5001-10,000
Employees
1905
Founded Year

Mission & Purpose

Since 1905, we have been committed to putting drivers first with innovative thinking and award-winning services. And today we offer even more than ever. ​ We have a driving service for pretty much anything you’ll ever need. Insurance, servicing and repair, driving lessons, buying and financing cars, roadside assistance and much more. ​ Our members have an unshakeable confidence because they have a multi-service driving partner for life. So, no matter what’s around the corner, it really is OK when you’re with the AA.​