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Digital Marketing Coordinator

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  • Job
    Full-time
    Junior Level
  • Marketing
  • Toronto

Requirements

  • Qualifications/Skills:
  • Passion for social media and proficiency with major social media platforms and social media management tools
  • Strong copywriting and copy-editing skills
  • Excellent social listening skills
  • Ability to understand historical, current and future trends in the digital content and social media space
  • Top-notch oral and verbal communication skills
  • Impeccable time management skills with the ability to multitask
  • Detail-oriented approach with the ability to work under pressure to meet deadlines
  • Proficiency with basic video and photo editing tools as well as digital media formats is an asset
  • Educations and Experience Requirements:
  • Minimum 1-2 years Canadian marketing experience, specializing in B2C social media marketing or content development
  • Experience using social media management tools (Sprinklr, Facebook Business Manager)
  • Experience with Microsoft Office (Excel, Outlook)
  • Experience with Adobe Creative Cloud or equivalent digital media editing tools a plus
  • A love of film, entertainment & pop culture in general
  • Experience within the film, TV or music industries is an asset (volunteer, intern or other)
  • Education:
  • Undergraduate degree, certificate or diploma in Marketing

Responsibilities

  • Daily posting on all organic brand channels
  • Maintain a social media calendar with live update links
  • Develop and curate engaging content for social media platforms
  • Assist in the creation and editing of written, video and photo content
  • Maintain unified brand voice across different social media channels
  • Monitor social media channels for industry trends
  • Track follower growth month over month
  • Collect data and analytics and present findings on key metrics to the team
  • Coordinate French Canadian translation process (with Quebec agency)
  • Assist in development and management of digital and social media strategies as needed
  • Attend events and produce live social media content on occasion/as requested
  • Interact with users and respond to social media messages, inquiries and comments
  • Support Manager, Digital Marketing
  • Other projects and duties as assigned

FAQs

What are the main responsibilities of the Digital Marketing Coordinator?

The main responsibilities include daily posting on social media channels, maintaining a social media calendar, developing engaging content, assisting in content creation and editing, monitoring social media trends, tracking follower growth, collecting data and analytics, coordinating French Canadian translations, attending events for live social media coverage, and supporting the Manager of Digital Marketing.

What qualifications are required for this position?

A minimum of 1-2 years of Canadian marketing experience specializing in B2C social media marketing or content development is required. Additionally, strong copywriting skills, proficiency with social media platforms and management tools, and a love of film, entertainment, and pop culture are essential.

Is experience in the film, TV, or music industries considered beneficial?

Yes, experience within the film, TV, or music industries, whether through volunteer work, internships, or other roles, is considered an asset.

What type of educational background is preferred for this role?

An undergraduate degree, certificate, or diploma in Marketing is preferred for this position.

What tools or software should applicants be familiar with?

Applicants should have experience using social media management tools like Sprinklr and Facebook Business Manager, as well as proficiency with Microsoft Office programs (Excel, Outlook). Experience with Adobe Creative Cloud or equivalent digital media editing tools is also a plus.

Will the Digital Marketing Coordinator create video and photo content?

Yes, the Digital Marketing Coordinator will assist in the creation and editing of written, video, and photo content.

Is the position full-time?

Yes, the position is a full-time role.

Is there an opportunity for growth within the company?

While specific growth opportunities are not mentioned, working in a renowned company like The Walt Disney Company Canada often provides career advancement potential in various marketing roles.

How does this role support the Manager of Digital Marketing?

The Digital Marketing Coordinator will provide support by assisting in the development and management of digital and social media strategies, tracking key metrics, and coordinating various tasks outlined by the Manager.

Are accommodations available for candidates with disabilities during the selection process?

Yes, accommodations are available upon request for candidates participating in any aspect of the selection process.

Entertainment & Media
Industry
10,001+
Employees

Mission & Purpose

From classic animated features and exhilarating theme park attractions to cutting edge sports coverage, and the hottest shows on television, The Walt Disney Company has been making magic since 1923, creating unforgettable stories that connect with audiences around the world. And we’re just getting started! The key to our success…. The Cast, Crew, Imagineers and Employees who honor Disney’s rich legacy by stretching the bounds of imagination to create the never-before-seen, bringing unparalleled entertainment experiences to people of all ages. Begin a career that delivers unparalleled creative content and experiences to audiences around the world and just imagine the stories you could be part of… What is #LifeAtDisney like? It’s a series of magical moments with cast members and employees developing and telling our stories in the most innovative ways. Whether it’s a day spent as a Disney VoluntEAR, or celebrating the release of a new interactive experience, retail product or movie, our days are filled with the knowledge that we are creating entertainment experiences the whole family can enjoy. Follow @DisneyCareers on Facebook, Twitter and Instagram for a peek behind-the-curtain, and discover how you could connect to a world of stories with Disney!

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