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Director, People Communications

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VF Corporation

1mo ago

  • Job
    Full-time
    Senior Level
  • Marketing
    People, HR & Administration
  • Denver
  • Quick Apply

AI generated summary

  • You should have a Bachelor's in Communications or related field, 8+ years in People communications, strong leadership, written/verbal skills, and agency experience is a plus.
  • You will strategize and execute People communications, enhance employee engagement, create content, oversee internal channels, mentor the team, and measure communication effectiveness.

Requirements

  • Bachelor's degree in Communications, Human Resources, Marketing, or a related field and 8+ years of experience in People communications or a related role.
  • Experience in a corporate or large organizational setting. Open to agency experience as well.
  • Excellent influencing skills and comfortable working with senior leadership.
  • Comfortable working in fast-paced, corporate environment.
  • Knowledge of graphic design and multimedia tools.
  • Strong leadership and project management skills.
  • Excellent written and verbal communication abilities.
  • Experience with internal communication tools and platforms.
  • Ability to work collaboratively with cross-functional teams.
  • Experience working with outside agency and vendors.
  • Hybrid work environment with expectation of 3 days in the office (Denver, CO). This role will require less than 10% travel time.

Responsibilities

  • You are responsible for the strategic direction and overall effectiveness of the People communications function.
  • This role will lead the development and execution of strategic communication initiatives that enhance employee engagement, align with organizational goals, and promote a positive workplace culture.
  • This role involves collaborating with members of the People Leadership Team to craft and disseminate key messages, managing internal communication channels, and overseeing the creation of content that supports People programs and initiatives.
  • Develop and implement comprehensive People communication strategies that fit within a broader internal communications strategy.
  • Collaborate and write for senior People leadership to ensure alignment of communication efforts with organizational and functional objectives.
  • Keen editorial and storytelling skills to bring people and organizational stories to life.
  • Oversee the creation and distribution of internal communications, including organizational and leadership announcements, programmatic and project-based communications and ad hoc assignments as needed.
  • Contribute content to internal communication channels.
  • Lead initiatives to enhance employee engagement and foster a positive workplace culture.
  • Provide guidance and support to People teams on communication best practices.
  • Use metrics to measure the effectiveness of communication strategies, channels and outcomes to influence and improve outcomes.
  • Ensure consistency and clarity in all People-related communications.
  • Lead and mentor the People communications team.

FAQs

What is the primary responsibility of the Director, People Communications at VF?

The primary responsibility is to lead the strategic direction and overall effectiveness of the People communications function, developing and executing strategic communication initiatives that enhance employee engagement and align with organizational goals.

What are the qualifications required for this position?

A Bachelor's degree in Communications, Human Resources, Marketing, or a related field and 8+ years of experience in People communications or a related role are required.

What skills are essential for success in this role?

Essential skills include excellent influencing skills, leadership and project management abilities, strong written and verbal communication, experience with internal communication tools, and knowledge of graphic design and multimedia tools.

Where is this position located?

This position is based in a hybrid work environment with an expectation of three days in the office located in Denver, CO.

Is travel required for this position?

Yes, less than 10% travel time is required for this role.

What benefits does VF offer to its employees?

VF offers a competitive compensation package, extensive development and growth opportunities, strong benefits including medical, dental, vision, and 401(k), as well as a commitment to supporting and growing its people.

How does VF approach Diversity, Equity, and Inclusion (DEI)?

VF's focus on DEI is fundamental to its culture, promoting a diverse and inclusive workforce based on respect, connection, and authenticity.

What type of communication initiatives will the Director oversee?

The Director will oversee the creation and distribution of internal communications, including organizational announcements, programmatic communications, and ad hoc assignments as needed.

Will the Director be involved in leadership communication?

Yes, the Director will collaborate and write for senior People leadership to ensure alignment of communication efforts with organizational and functional objectives.

Is there an opportunity for additional compensation in this role?

Yes, the position is eligible for additional compensation awards, including an annual incentive plan, sales incentive, or commission potential. Specific details will be provided during the recruiting and interview process.

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VF Corporation

Fashion & Arts
Industry
10,001+
Employees

Mission & Purpose

VF Corporation is one of the world’s largest apparel, footwear and accessories companies connecting people to the lifestyles, activities and experiences they cherish most through a family of iconic outdoor, active and workwear brands including Vans®, The North Face®, Timberland® and Dickies®. Our purpose is to power movements of sustainable and active lifestyles for the betterment of people and our planet. We believe that when you discover the difference between a career and a calling, you get so much more out of life. When those lines begin to blur, you start to limit yourself much less and start aiming for more. That’s what we want for everyone who joins us at VF. And frankly, that’s what it takes to thrive here too.