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Director, Sales and Marketing- Retirement Plans

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Ameritas

1mo ago

  • Job
    Full-time
    Senior & Expert Level
  • Sales & Business Development
    Marketing
  • Lincoln
    Remote

AI generated summary

  • You need a Bachelor’s degree, 7-10 years in marketing (3-5 in retirement plans), and 4-7 years of supervisory experience.
  • You will develop and manage strategic marketing plans, lead product marketing, execute sales strategies, collaborate with teams, build relationships, oversee business plans, and monitor market competitiveness.

Requirements

  • Bachelor's Degree or equivalent experience required
  • 7-10 years of related marketing experience required; 3-5 years focused in the retirement plans industry
  • 4-7 years of supervisory experience required

Responsibilities

  • Develops, leads, and manages a strategic plan focused on the creation, delivery, and measurements of advertising, public relations, promotion, and integrated marketing communication plans for the division, in coordination with the enterprise.
  • Leads product marketing efforts including messaging, field and channel enablement, and content creation for Ameritas products.
  • In conjunction with sales, develops and executes a direct to consumer/producer sales strategy through electronic channels.
  • Collaborates with the broader marketing team on marketing campaigns, customer references, partner marketing, public relations, analyst relations, and online marketing.
  • Connects with product development and sales support areas to package sales concepts, “best practices”, training programs, and success stories for producers.
  • Builds and cultivates internal and external relationships to promote and grow the business.
  • Oversees and is accountable for business plans while focusing on results and measurements.
  • Directs and influences associate and business resources to achieve business results.
  • Builds strategies around the organization’s Mission, Vision, and Values.
  • Monitors the external markets to ensure competitiveness.

FAQs

What does the Sales and Marketing Director-Retirement Plans do?

The Sales and Marketing Director-Retirement Plans leads a team to research, evaluate, recommend, plan, develop, implement, and monitor communications and promotions projects focused on Retirement Plans products and business lines.

Is this position remote?

Yes, this position is remote and does not require regular in-office presence.

What qualifications are required for this position?

A Bachelor's Degree or equivalent experience is required, along with 7-10 years of related marketing experience (3-5 years in the retirement plans industry) and 4-7 years of supervisory experience.

What kind of experience is preferred for candidates applying for this role?

Candidates should have 7-10 years of related marketing experience, with a focus on 3-5 years in the retirement plans industry.

What benefits does Ameritas offer?

Ameritas offers a range of benefits including a 401(k) retirement plan with company match, tuition reimbursement, flexible hybrid work, health benefits, professional development programs, and paid volunteer time.

What is the mission of Ameritas?

Ameritas's mission is to fulfill life by helping people invest in themselves through trusted financial products and advice, ensuring everyone can achieve happiness, health, and financial security.

Is there support for family-related needs at Ameritas?

Yes, Ameritas provides generous paid maternity and paternity leave, as well as assistance for fertility, surrogacy, and adoption, along with backup care for children, elders, and pets.

What is unique about Ameritas’s work culture?

Ameritas promotes an inclusive culture and diverse workplace, valuing individual differences and ensuring everyone feels safe to bring their authentic selves to work.

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Ameritas

Insurance | Employee Benefits | Financial Services

Finance
Industry
1001-5000
Employees
1887
Founded Year

Mission & Purpose

You may know Ameritas as an insurance, employee benefits and financial services company, but we’re in the business of fulfilling life. What’s fulfilling life? It’s helping people like you plan for the future and protect what you cherish most. It’s getting the most out of life — even at work. It’s making a difference. This kind of work can be gratifying, and it could be right for you. Ameritas BlueStar Retirement Services, LLC operates as a subsidiary of Ameritas Life Insurance Corp. Full legal disclosures at amerit.as/legal.