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Italy Marketing & Communication Specialist

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Prysmian Group

Jan 24

  • Job
    Full-time
    Mid & Senior Level
  • Marketing
  • Milan
  • Quick Apply

AI generated summary

  • You must have a Master’s in Business with a marketing focus, fluency in Italian and English, strong communication skills, and be adaptable in an international environment. Proficiency in Microsoft Office is essential.
  • You will implement marketing strategies, manage corporate communications, support customer-centric tools, coordinate with sales, and oversee agencies, events, and internal communications.

Requirements

  • Ability to work in international environment.
  • Good communication skills, autonomy, proactivity and problem-solving approach.
  • Flexibility and adaptability
  • Knowledge of Microsoft suit
  • Master Degree in Business School with specialization in marketing and communication
  • Fluency in Italian and English

Responsibilities

  • Define and implement the marketing and communication strategy in Italy.
  • Relations with the sales department and the headquarters in Milan for design, consistency of data.
  • Participation in the definition of the brand strategy by product/channel at the local level and in coordination with the HQ.
  • Developing the marketing and communication plan for each business and on the main customers
  • Supporting the development and implementation of Customer Centricity tools in coordination with the departments IT HQ, local Sales FO/BO, R&D, etc)
  • Manage corporate communication:
  • Management of agencies, consultants and various marketing communication providers
  • Media Relationship and Content Creation
  • Events and Public Relations
  • Advertisement and Direct Marketing
  • Internal communication: creating internal communication tools (in collaboration with HR), for different services (QHSE, factories, ADV, logistics)

FAQs

What is the primary responsibility of the Italy Marketing & Communication Specialist?

The primary responsibility is to define and implement the marketing and communication strategy in Italy, coordinating with the sales force and the entire organization to enhance Prysmian's identity and increase sales.

What qualifications are required for this position?

A Master's Degree in Business School with a specialization in marketing and communication is required, along with fluency in Italian and English.

Is experience in an international environment necessary for this role?

Yes, the ability to work in an international environment is essential for this position.

What skills are important for a candidate applying for this role?

Important skills include good communication, autonomy, proactivity, a problem-solving approach, flexibility, and adaptability.

Will the Marketing & Communication Specialist manage external relationships?

Yes, the role involves managing relations with agencies, consultants, and various marketing communication providers, as well as media relationships.

What tools or software knowledge is expected for candidates?

Knowledge of the Microsoft Suite is expected for this position.

Are there opportunities for professional development in this role?

While the job description does not specify, Prysmian emphasizes talent development and inclusion, suggesting potential opportunities for professional growth within the company.

How does Prysmian approach diversity and inclusion in the workplace?

Prysmian is committed to diversity, equity, and inclusion (DEI) as part of its Social Ambition 2030, aiming to create an organization where individuals feel respected, included, and free to express their potential.

What types of communication will the specialist be involved in?

The specialist will be involved in corporate communication, content creation, events, public relations, advertisement, direct marketing, and internal communication.

Will I be expected to collaborate with other departments?

Yes, the role requires collaboration with departments such as IT, Sales (FO/BO), and R&D to support customer-centric tools and initiatives.

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Prysmian Group

Linking the Future

Manufacturing & Electronics
Industry
10,001+
Employees
1872
Founded Year

Mission & Purpose

Prysmian Group is a leading global manufacturer of cables, wires, and related systems for various industries, including energy, telecommunications, and infrastructure. The company designs, produces, and supplies a wide range of products, such as power cables, optical fibres, and connectivity solutions, to meet the diverse needs of their customers worldwide. Their ultimate mission is to be a trusted partner in providing reliable, sustainable, and innovative solutions for the efficient transmission and distribution of electricity and data. Prysmian's purpose lies in driving progress and connectivity, contributing to the development of modern infrastructures, and supporting the energy transition towards a more sustainable and interconnected world. By leveraging their technological expertise and commitment to quality, Prysmian Group aims to play a pivotal role in shaping the future of connectivity and energy management, ensuring a more efficient and resilient global network.