FAQs
What types of products does Ralph Lauren Corporation offer?
Ralph Lauren Corporation offers premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality.
How many stores will the Marketing Associate be responsible for?
The Marketing Associate will cover 60 stores across 14 European countries.
What is a key requirement for the Marketing Associate role?
A key requirement is a genuine passion and “feel” for the Ralph Lauren brand, along with a strong interest in fashion and performance marketing.
What are some responsibilities of the Marketing Associate regarding performance marketing?
Responsibilities include co-designing and implementing performance strategies, collaborating with Marcom and commercial teams, influencing strategy building with Media and CRM teams, and conducting post-campaign analyses.
What skills and knowledge are required for this role?
Relevant knowledge in marketing, an understanding of the fashion ecosystem, and fluency in English (additional languages are a bonus) are required.
How does the Marketing Associate coordinate communication within the company?
The Marketing Associate will coordinate between commercial teams and Marcom teams to ensure alignment, timely information exchange, and project progress.
What qualities should a candidate possess for this position?
Candidates should have strong business sense, analytical capacity, creativity, a curiosity for the luxury industry, and attention to detail, along with the ability to manage multiple projects under pressure.
Does the role involve data analysis?
Yes, the role requires conducting analyses, building reports, and deriving insights from performance metrics and market trends.
What is the preferred language proficiency for applicants?
Fluency in English (both written and spoken) is required, and knowledge of additional languages is a bonus.
Is experience in the luxury industry important for this role?
Yes, a curiosity and understanding of the luxury industry and competitors' activities are essential for success in this role.