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Marketing Coordinator; 12-month Contract

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EY

Dec 5

Applications are closed

  • Job
    Full-time
    Junior Level
  • Marketing
    Business, Operations & Strategy
  • Calgary

Requirements

  • To qualify for the role you must have
  • Bachelor's degree in business administration, marketing, communications or relevant combination of experience and education
  • 2+ years of marketing experience creating, implementing and/or measuring high-quality brand experiences, campaigns and programs that drive revenue and build relationships
  • Strong communication skills; comfortable working with senior leaders
  • B2B experience and/or agency experience is an asset
  • Ideally, you’ll also have
  • Data-driven mindset: Strong analytical ability, comfortable with numbers and deriving insights to inform marketing strategies
  • Digital marketing experience, including SEO, social media, and marketing automation tools (e.g., Marketo, Google Analytics)
  • Customer-centric focus, understanding client needs to enhance engagement and drive value
  • Strategic thinking and the ability to continuously identify new opportunities and driving innovation in campaign execution

Responsibilities

  • Understand the industry strategies set by leadership and activate EY campaigns that best align to the leadership’s goals and priorities
  • Work with multiple teams across sectors to develop and execute leading programs and campaigns
  • Connect the dots across solutions, services, sales and marketing to support campaigns and programs that link brand and demand
  • Collaborate with a multidisciplinary team to bring global and national EY campaigns to life, and effectively project manage campaigns to ensure they are go to market in a timely manner
  • Develop and write a range of strategic external and internal communications designed to connect with the firm’s values, goals and priorities. This includes social media copy, leadership messages, briefing documents, talking points, email campaigns, and more.
  • Support, organize and execute webinars and events for various audiences, leveraging different tools and formats for maximum engagement
  • Manage sponsorship opportunities to strategically support existing programs and elevate our brand in the market
  • Conduct market research to support sales and marketing efforts
  • Support the development and publication of thought leadership, articles and market-facing content
  • Create PowerPoint presentations, including client decks, solution slip-sheets and internal team presentations
  • Manage logistics for meetings, record & share meeting notes, maintain calendars, and handle expense reporting for marketing-related activities
  • Continuously identify new opportunities and bring fresh ideas for improvement
  • Develop and recommend approaches for project implementation and execution, developing processes that can be exported to other teams
  • Track and report ROI on all campaigns, programs, events, sponsorships and marketing efforts

FAQs

What is the duration of the contract for the Marketing Coordinator position?

The contract for the Marketing Coordinator position is for 12 months.

What are the primary sectors the Marketing Coordinator will focus on?

The Marketing Coordinator will focus on priority sectors including Power & Utilities, Oil & Gas, and Advanced Manufacturing and Mobility.

What key responsibilities will the Marketing Coordinator have?

The Marketing Coordinator will be responsible for activating omni-channel marketing campaigns, developing strategic communications, supporting webinars and events, managing sponsorship opportunities, conducting market research, and tracking campaign ROI, among other duties.

What qualifications are required for this role?

To qualify for the role, you must have a Bachelor's degree in business administration, marketing, communications, or a relevant combination of experience, along with 2+ years of marketing experience.

Is experience in B2B or agency settings preferred?

Yes, B2B experience and/or agency experience is considered an asset for this role.

What skills are essential for success in this position?

Essential skills include excellent communication, strong project management, attention to detail, adaptability, collaboration, and a proactive approach to work.

Will the Marketing Coordinator be involved in event management?

Yes, the Marketing Coordinator will support, organize, and execute webinars and events, utilizing various tools and formats for maximum engagement.

Does EY prioritize diversity and inclusion in its hiring process?

Yes, EY is committed to fostering an inclusive environment where differences are valued, and diversity is embraced in the workplace.

Are there opportunities for career development in this role?

Yes, EY offers opportunities to develop new skills and progress your career as part of its commitment to a leading people culture.

Will the Marketing Coordinator need to engage with senior leaders?

Yes, strong communication skills and the ability to work comfortably with senior leaders are required for this role.

What type of marketing experience is preferred for candidates?

Candidates should have experience creating, implementing, and measuring high-quality brand experiences, campaigns, and programs that drive revenue and build relationships.

Does the Marketing Coordinator need to be data-driven?

Ideally, yes. A data-driven mindset with strong analytical ability is preferred to inform marketing strategies.

What tools and platforms should the Marketing Coordinator be familiar with?

Familiarity with digital marketing tools, including SEO, social media, and marketing automation tools like Marketo and Google Analytics, is advantageous.

Does EY evaluate the performance of marketing efforts?

Yes, the Marketing Coordinator will be responsible for tracking and reporting ROI on all campaigns, programs, and marketing efforts.

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EY

Accounting
Industry
1-10
Employees

Mission & Purpose

EY exists to build a better working world, helping create long-term value for clients, people and society and build trust in the capital markets. Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate. Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today. Find out more about the EY global network http://ey.com/en_gl/legal-statement

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